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Head of Social
143 Studios, LLC. Define and lead social strategy across Instagram, TikTok, YouTube, Facebook, LinkedIn, and emerging platforms .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Expertise in developing and leading social media strategies across multiple platforms, with a strong focus on audience engagement, content creation, and data-driven decision-making. Proven ability to build and manage high-performing teams while fostering a culture of creativity and collaboration.
Highest-signal resume keywords
Social Media Strategy DevelopmentAudience EngagementContent Creation and OptimizationTeam LeadershipData-Driven Decision Making
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Social Media ManagementContent StrategyAnalytics and Performance TrackingTrend AnalysisWorkflow Development
Soft Skills
Strong CommunicationCollaborationCreativityCuriositySolutions-Driven
Industry Keywords
Digital ContentAudience DevelopmentEmerging PlatformsCreative StrategyPlatform Algorithms
About the role
Key responsibilities & impact- Define and lead social strategy across Instagram, TikTok, YouTube, Facebook, LinkedIn, and emerging platforms
- Guide social creators in turning podcast episodes, brand initiatives, and cultural moments into compelling content
- Identify emerging trends, formats, and audience behaviors to drive growth and experimentation
- Oversee planning, creation, packaging, approval, and publishing of social content
- Build workflows, ownership structures, and operating rhythms across the social organization
- Partner with Production and Content to plan social assets earlier in the creative and production process
- Use analytics to inform content strategy, creative decisions, platform priorities, and experimentation
- Share audience insights and performance trends with leadership and cross-functional teams
- Test and optimize formats, packaging, cadence, and distribution strategies
- Establish roles, expectations, and accountability across the social team
- Partner with Community, Content, Production, Marketing, and Brand Partnerships to integrate social strategy
- Incorporate audience feedback and insights into social strategy and content decisions
- Build a culture balancing creativity, experimentation, collaboration, and execution
Requirements
What you’ll need- 8+ years of experience in social media, digital content, or audience development, including experience leading teams
- Proven experience developing social strategy for a major creator, personality, media company, publisher, or consumer brand
- Deep understanding of major social platforms, algorithms, audience behavior, and emerging trends
- Demonstrated success growing and engaging large audiences through creative and platform strategy
- Strong creative instincts paired with an analytical, data-informed approach
- Experience building social workflows, systems, and high-performing teams
- Strong communication skills and ability to thrive in a fast-moving, founder-led environment
- Solutions-driven, collaborative, curious, and able to move quickly without ego
- Resume and brief cover letter required for application
Benefits
Comp & perks- Mission-driven work that inspires millions and creates impact
- Collaborative, creative, and low-ego hybrid culture with remote or in-person work
- Regular feedback, bold goals, and space to learn by doing
- Virtual brainstorms, surprise challenges, and offsite meetups
- Access to a 401(k) retirement savings plan
- Comprehensive health, dental, and vision insurance