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AB InBev

Area Sales Manager

AB InBev

. Responsible for providing trusted, high-quality support to customers across all retail and petrol-station shop channels in the sales territory .

Posted 9/29/2026full-timeRemote • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in field sales of beverages, with a focus on driving outlet sales volumes and implementing effective sales strategies. Possesses strong analytical abilities and excellent negotiation skills to enhance customer relationships and brand presentation.

Highest-signal resume keywords
Field Sales ExperienceNegotiation SkillsAnalytical AbilitiesMS Office ProficiencyDegree in Business Administration

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Field SalesSales Strategy ImplementationPlanogram ExecutionBusiness Review ConductingMarket Monitoring
Soft Skills
Strong AssertivenessTeam CollaborationConvincing Presence
Certifications & Qualifications
Valid Driver's License
Industry Keywords
Beverage SalesRetail SalesBeer IndustryCustomer SupportSales Potential Development

About the role

Key responsibilities & impact
  • Responsible for providing trusted, high-quality support to customers across all retail and petrol-station shop channels in the sales territory
  • Responsible for outlet sales volumes
  • Implementing predefined planograms and listing guidelines
  • Identifying and developing sales potential
  • Conducting annual and quarterly business reviews with regional headquarters of beverage retailers
  • Ensuring optimal availability and presentation of AB InBev brands
  • Monitoring the market and initiating appropriate activities
  • Advising customers on beer-related matters

Requirements

What you’ll need
  • Completed degree in business administration or, alternatively, completed commercial training
  • Experience in field sales of beverages, such as beer, spirits, energy drinks, or similar products
  • Highly convincing presence, strong assertiveness, and excellent negotiation skills
  • Very good command of English and strong MS Office skills
  • Strong analytical abilities
  • Valid driver's license
  • Enjoyment of working collaboratively as part of a team
  • Residence in the territory or willingness to relocate there

Benefits

Comp & perks
  • Collaboration and honesty within a dynamic culture characterized by open communication
  • Constructive and direct feedback
  • Freedom to learn and gain new perspectives
  • Professional growth and development opportunities
  • An environment that fosters excellence