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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates advanced capabilities in developing and executing integrated communications strategies, with a strong focus on content creation, audience engagement, and performance measurement. Proven ability to manage communications governance and collaborate effectively with internal and external stakeholders to amplify organizational impact.
Highest-signal resume keywords
Integrated Communications CampaignsContent Development Across Digital ChannelsCommunications Measurement And ReportingAudience Insight And Performance MetricsCommunications Governance And Brand Standards
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Communications Strategy DevelopmentContent CreationPerformance ReportingEditorial PlanningSocial Media AdministrationEngagement Metrics AnalysisCampaign Effectiveness OptimizationDigital Communications ExpertiseChannel ManagementBudget Management
Soft Skills
Colleague EngagementCollaborationPassion For Social Impact
Tools & Technologies
Intranet PlatformsWebsitesNewslettersSocial Media ChannelsContent Calendars
Industry Keywords
Corporate CommunicationsReputational Risk ManagementCharity PartnershipsSocial Impact InitiativesStakeholder Engagement
About the role
Key responsibilities & impact- Develop and deliver the Trust’s communications strategy
- Ensure communications activity is measurable, impactful and aligned to organisational priorities
- Lead integrated internal and external communications campaigns for funding programmes, research publications, charity partnerships and social impact initiatives
- Create content for intranet articles, websites, newsletters, social media, case studies and campaign materials
- Drive colleague engagement in volunteering, fundraising, skills-based support and other Trust initiatives
- Partner with charities and internal stakeholders to develop impact stories
- Support partnership launches and amplify the Trust’s profile
- Manage communications planning, performance reporting, budgets and governance activity
- Work closely with the Head of the Trust, charity partners and communications colleagues across Aberdeen
Requirements
What you’ll need- Demonstrated ownership of internal communications strategies and colleague engagement programmes within a complex corporate environment
- Proven delivery of integrated communications campaigns from planning through execution and evaluation
- Experience using audience insight, channel strategy and performance metrics to achieve measurable outcomes
- Advanced content development capability across intranet platforms, websites, social media channels, newsletters, leadership communications and campaign materials
- Strong expertise in digital communications and channel management
- Experience with editorial planning, website content governance, social media administration, content calendars and engagement reporting
- Advanced capability in communications measurement and reporting
- Experience establishing engagement metrics, analysing performance data and using insight to optimise communications activity and campaign effectiveness
- Strong understanding of communications governance, content approval processes, brand standards and reputational risk management within a corporate environment
- Passion for social impact and meaningful difference
- Must be able to work in the UK role locations; London considered for exceptional candidates
Benefits
Comp & perks- 40 days’ annual leave
- 16% employer pension contribution
- Discretionary performance-based bonus (where applicable)
- Private healthcare
- Flexible benefits
- Gym discounts
- Season ticket loans
- Access to an employee discount portal
- Blended working approach combining office collaboration with working from home
- Coaching and connecting in offices
- Flexible working from home
- Application assistance and reasonable interview adjustments where needed