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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading digital-first enrollment transformations, optimizing conversion funnels, and managing large teams in high-volume consumer environments. Proficient in compliance with financial regulations and deploying AI technologies to enhance consumer and advisor interactions.
Highest-signal resume keywords
Digital Enrollment TransformationSales LeadershipAI DeploymentRegulatory ComplianceConversion Funnel Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Enrollment StrategyUnit EconomicsA/B TestingLead ScoringCapacity PlanningConversational AITelephony ScalingCRM SystemsAnalyticsConsumer Financial Services Regulation
Soft Skills
Empathy for ConsumersChange ManagementLeadership DevelopmentStrategic Communication
Tools & Technologies
AI DialersMessaging PlatformsBranded CallingSMS Consent ManagementDialer Strategy
Certifications & Qualifications
Bachelor's DegreeMBA (Preferred)
Industry Keywords
FintechConsumer LendingMortgageInsuranceDebt Relief
About the role
Key responsibilities & impact- Lead the transformation from phone-led to digital-first, hybrid client enrollment
- Own an integrated enrollment funnel covering digital self-enrollment and agent-assisted sales
- Lead a multi-site and remote organization of directors, managers and hundreds of enrollment specialists
- Own conversion yield, unit economics, contact strategy, regulatory compliance and enrollment targets
- Define and execute the enrollment transformation roadmap and milestones
- Shape the digital enrollment experience with Product, Design and Engineering
- Define human and AI intervention points and advisor handoffs
- Redesign sales operating models, team structures, lead ownership, compensation, incentives and routing
- Build staffing and capacity plans
- Lead branded calling, verified caller ID, SMS, email, chat and appointment scheduling
- Optimize answer rates, trust, line health and deliverability
- Align dialing strategies to lead value and build blended teams
- Deploy AI across the sales lifecycle to improve consumer and advisor outcomes
- Establish KPIs including connect rate, connect-to-close, cost per enrollment, CAC and LTV
- Run controlled tests and holdouts
- Partner with Lending on assessment, lead-value scoring, consumer profiles and cross-product pathing
- Reskill frontline teams, retain talent and build leadership depth
- Champion compliance across TSR, TCPA, FTC guidance, state debt relief laws, UDAAP, digital disclosures, e-signature, SMS consent and AI-assisted conversations
Requirements
What you’ll need- Bachelor's degree required; MBA is a plus factor
- 12+ years of progressive sales, enrollment or customer acquisition leadership
- 5+ years as a Senior Director or VP leading 100+ FTEs
- Experience in fintech, consumer lending, mortgage, insurance, debt relief or similar high-volume consumer businesses
- Led a sales or enrollment organization through a shift from phone-led to digital or hybrid enrollment at scale
- Track record of growing digital and advisor-assisted channels together
- Deep experience with voice, SMS, email, chat and AI voice in high-volume environments
- Knowledge of caller-ID reputation, branded calling, carrier spam labeling, consent management and dialer strategy
- Experience with conversion funnels, A/B testing and milestone analytics
- Hands-on experience deploying AI agent assist, conversational AI, automated disposition or AI-driven quality assurance
- Experience scaling telephony, CRM, preview, power and AI dialers, and messaging platforms
- Command of unit economics, CAC, LTV, lead scoring, routing, capacity planning and incentive design
- Comfortable with experiment design and holdout testing
- Strong knowledge of TSR, TCPA, UDAAP, consumer financial services regulation and call center governance
- Ability to lead large frontline teams through change and present strategy to the C-suite
- Deep empathy for consumers facing financial hardship
- H1-B Visa transfer or sponsorship and STEM-OPT Visa facilitation unavailable
Benefits
Comp & perks- Hybrid and remote work opportunities
- 401(k) with employer match
- Medical, dental, and vision with HSA and FSA options
- Competitive vacation and sick time off
- Dedicated volunteer days
- Wellness support through Employee Assistance Program, Talkspace, and fitness discounts
- Up to $5,250 paid back on eligible education expenses
- Pet care discounts
- Financial support in times of hardship through the Achieve Care Fund
- Six employee resource groups and commitment to diversity and inclusion
- Bonus
- Benefits
