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Acxiom

Consultant

Acxiom

. Drive strategic initiatives spanning customer data, audience management, measurement, and decisioning capabilities .

Posted 10/22/2026full-timeRemote • United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving strategic initiatives related to customer data and marketing technology, with a strong focus on collaboration, stakeholder alignment, and actionable insights. Proficient in Agile methodologies and capable of influencing priorities across diverse teams to enhance customer engagement and business growth.

Highest-signal resume keywords
Customer Journey Analytics (CJA)Agile DeliveryStakeholder CollaborationBusiness Requirements GatheringMicrosoft Suite Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Customer Data Platform (CDP)Audience ManagementMeasurement CapabilitiesDecision Engine EvaluationBusiness Use Case DefinitionData AnalysisMarketing Campaign ExecutionBacklog ManagementStrategic Roadmap DevelopmentFinancial Services Implementation
Soft Skills
Effective CommunicationCollaborationInfluencing SkillsPersuasive WritingPrioritization
Tools & Technologies
Microsoft ExcelMicrosoft PowerPointMicrosoft SharePointAcxiomAdobe Ecosystem
Industry Keywords
Financial ServicesMarketing TechnologyAnalyticsRisk ManagementBusiness Growth

About the role

Key responsibilities & impact
  • Drive strategic initiatives spanning customer data, audience management, measurement, and decisioning capabilities
  • Align business stakeholders, technology teams, analytics partners, and external vendors around shared objectives and roadmaps
  • Advise on the evolution of customer data and marketing technology capabilities
  • Define future-state strategies supporting acquisition, customer engagement, and business growth
  • Support the strategic roadmap for Customer Data Platform capabilities and future enhancements
  • Define and prioritize Phase 2 CDP initiatives and associated business use cases
  • Partner with technology and analytics teams to evaluate and advance decision engine capabilities
  • Advance measurement capabilities and reporting frameworks with Data & Analytics teams
  • Support Customer Journey Analytics initiatives and broader measurement strategy efforts
  • Identify opportunities to improve actionable insights, audience understanding, and marketing performance measurement
  • Advise on Acxiom capabilities within the broader Adobe ecosystem
  • Collaborate with bureaus, platform partners, and internal stakeholders to maximize customer data assets
  • Guide audience, identity, and activation strategies supporting Bread and its brand partners
  • Serve as liaison between Bread value streams, strategic initiatives, and enterprise roadmaps
  • Influence stakeholders across marketing, analytics, product, and technology organizations
  • Lead initiatives through collaboration, consensus-building, and effective communication rather than direct authority
  • Analyze client requirements, create business and systems requirements documents, research critical business decisions, recommend solutions, and participate in implementing associated changes

Requirements

What you’ll need
  • 6+ years’ financial services implementation experience or related technology experience
  • Bachelor’s degree required
  • Understanding of a variety of marketing campaign execution activities (Marketing, Risk, Legal, Finance)
  • Strong ability to interact and collaborate with senior business stakeholders
  • Ability to prioritize competing initiatives and define a vision in a dynamic environment
  • Excellent oral and written communication skills; articulate and persuasive; strong business writing skills
  • Strong Agile delivery and backlog management experience
  • Ability to gather requirements from initiative owners and translate them into actionable work for Acxiom teams
  • Experience working across Product, Architecture, Technology, and Business organizations
  • Ability to influence priorities and drive execution across multiple stakeholder groups
  • Experience with Customer Journey Analytics (CJA)
  • Proficiency in Microsoft suite including Excel, PowerPoint, and SharePoint