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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and deploying AI applications, with a strong focus on marketing analytics and consumer insights. Capable of synthesizing performance data into actionable strategies while effectively communicating technical concepts to diverse audiences.
Highest-signal resume keywords
AI Application DevelopmentPython ProgrammingSQL ProficiencyMarketing Analytics ExperienceAI Development Platforms
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
AI DevelopmentAPI IntegrationAutomation BuildingData SynthesisPerformance MarketingCustomer Journey UnderstandingChannel StrategyAgent FrameworksTechnical CoachingBehavior Change Evidence
Soft Skills
Strong CommunicationRelationship ManagementMulti-Tasking
Tools & Technologies
AzureAWSAdobe Experience PlatformAdobe AnalyticsGenStudio for Performance MarketingAdobe Journey OptimizerWorkfront
Industry Keywords
Growth MarketingInsightsConsumer InsightsMarketing Data EcosystemsWorkflow APIs
Tech Stack
Tools & technologiesAWSAzurePythonSQL
About the role
Key responsibilities & impact- Embed with marketing analytics and data science teams to understand their workflows
- Build tools and automations that transform how marketing teams operate
- Rapidly prototype solutions and incorporate immediate feedback
- Share work across the AI Strategy & Innovation team
- Incorporate reusable tools and patterns into new work
- Establish playbooks and patterns that scale effective ideas across Growth Marketing & Insights
- Improve the way marketers work through AI-enabled solutions
- Synthesize performance data into holistic channel strategy and media recommendations
- Connect channels, funnel dynamics, content strategy, and commercial outcomes
- Shape short-term business pivots and long-term strategy using AI
Requirements
What you’ll need- 5+ years of technical experience
- 2+ years building and deploying AI applications
- Expertise in AI development platforms and tooling, including agent frameworks, API integrations, Azure, and AWS
- Direct experience working with marketing analytics, product analytics, or consumer insights teams
- Understanding of customer journeys across organic and paid channels, including search, social, LLM, and SEO
- Expertise in Python, SQL, and at least one other common language
- Hands-on experience building AI-powered tools, automations, or agentic systems
- Demonstrated ability to coach or enable others, with evidence of behavior change
- Strong communication skills for explaining technical ideas to non-technical audiences
- Ability to manage multiple relationships and workstreams simultaneously
- Preferred: experience building AI tools for marketing analytics and consumer insights workflows
- Preferred: fluency with modern marketing data ecosystems, analytics platforms, customer data platforms, and workflow APIs
- Preferred: familiarity with Adobe Experience Platform, Adobe Analytics, GenStudio for Performance Marketing, Adobe Journey Optimizer, and Workfront
- Preferred: experience building internal tools or playbooks that spread beyond the immediate team
- Preferred: background in consulting, solutions engineering, or client-facing technical roles
Benefits
Comp & perks- Annual Incentive Plan (AIP)
- Potential new hire equity award for eligible roles
- Comprehensive benefits programs
- Reasonable accommodations during the application process
