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Business Development Manager – South East Asia
AdTech Holding. Hunt and acquire new Malaysian advertisers .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in new client acquisition and revenue generation within the digital advertising sector, with a strong understanding of campaign performance metrics and local market dynamics. Proficient in managing relationships and collaborating with cross-functional teams to ensure successful client onboarding and campaign execution.
Highest-signal resume keywords
Business DevelopmentClient AcquisitionCampaign Performance MetricsFluent MandarinDigital Advertising Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
CRCTRCPACPCCPMROIExcelGoogle SheetsBI DashboardsAd Formats Knowledge
Soft Skills
NegotiationOutbound OutreachCommunication
Industry Keywords
Digital AdvertisingAd NetworkAffiliate NetworkDSPSSPE-commerceUtilitiesMobile AppsIGamingMalaysian Market
About the role
Key responsibilities & impact- Hunt and acquire new Malaysian advertisers
- Prospect, build a personal pipeline, and close new business
- Pitch Push, Popunder, In-Page Push, Telegram, and Interactive ad formats
- Run product demos and guide the first campaign launch
- Read campaign performance metrics including CR, CTR, CPA, and ROI to demonstrate platform value
- Track the local affiliate market, competitors, and vertical trends
- Work with Compliance, Product, Optimization, and Finance teams to onboard clients smoothly
- Hand mature accounts over to the Account Management team
- Attend conferences in the region to meet prospects and close deals
Requirements
What you’ll need- 2 to 4 years in BD / Sales at an ad network, affiliate network, DSP/SSP or digital advertising company, with hands-on new client acquisition and direct revenue responsibility
- Chinese (Mandarin), native or fluent (C1+)
- English B2+ for global team communication
- Outbound outreach, negotiating commercial terms, and hitting new-business targets
- Strong grasp of CR, CTR, CPA, CPM, CPC, ROI, eCPM
- Excel/Google Sheets and BI dashboards
- Knowledge of Push, In-Page Push, Popunder, Native and other ad formats
- Knowledge across Finance, E-commerce, Utilities, Mobile Apps and iGaming verticals
- Good understanding of the Malaysian market and local business culture
- Existing network of advertiser contacts is a strong plus
Benefits
Comp & perks- Cafeteria benefits system allowing employees to choose benefits
- Medical services coverage
- Fully covered 10 working days of sick leave per year
- 5 additional day-offs per year
- English and other languages compensation
- Quarterly bonuses
- Annual bonuses
- Corporate events
- Gifts