Staff Product Manager, Consumer Growth, Loyalty

Affirm

. Own the vision and roadmap for Affirm’s consumer loyalty program across multiple quarters .

Posted 10/5/2026full-timeRemote • United StatesLead💰 $204,000 - $290,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product management with a focus on consumer loyalty programs, including program economics, earn and burn mechanics, and data-driven decision-making. Proven ability to lead cross-functional teams and optimize user engagement through innovative product strategies.

Highest-signal resume keywords

8+ Years In Product ManagementExperience In Consumer Mobile AppsBuilt Or Scaled A Loyalty ProgramData Skills Including SQLStrong UX Instincts

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product ManagementLoyalty Program EconomicsEarn And Burn MechanicsCohort RetentionFinancial ModelingIncrementality TestingLTV MeasurementExperiment DesignData AnalysisUser Experience Design

Soft Skills

Cross-Functional LeadershipAbility To Lead Without Authority

Tools & Technologies

SQLAmplitudeAI ToolsClaude CodeCursor

Industry Keywords

FintechConsumer Financial ProductsNeobanksComplianceRisk Management

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Own the vision and roadmap for Affirm’s consumer loyalty program across multiple quarters
Define hypotheses, success metrics, and sequencing
Launch rewards and tiers, including earn mechanics, member benefits, redemption, and in-app, checkout, and post-purchase experiences
Build engagement loops using progress, milestones, and personalized offers
Own program economics, including reward liability, funding mix, incentives, incremental GMV, and cost per member
Establish loyalty measurement through holdouts, incrementality testing, and long-run LTV
Optimize earn and burn rates and tier thresholds based on data
Partner with Risk, Credit, Legal, Compliance, Finance, and Marketing to create compliant, clearly disclosed rewards
Align senior stakeholders and coordinate dependencies across Card, Shopping, Servicing, and Marketing
Lead embedded engineering and design pods through ambiguity

Requirements

What you’ll need

8+ years in Product Management
Track record in consumer mobile apps, fintech, or neobanks
Built or scaled a loyalty, rewards, or engagement program
Knowledge of earn and burn mechanics and program economics
History of launching products from scratch
Experience owning repeat usage, cohort retention, or share of wallet as a primary metric
Ability to build and defend financial models covering reward cost, funding mix, and payback
Strong UX instincts and high design standards
Fluency in experiment design, incrementality/attribution, and LTV measurement
Data skills including SQL and Amplitude-level self-service
Track record shipping consumer financial or regulated products
Comfort partnering with Risk/Credit, Legal, and Compliance
Excellent cross-functional leadership and experience leading without authority
Experience using AI tools such as Claude Code and Cursor for research, analysis, prototyping, and product vision
Bachelor’s degree in a related field or equivalent practical experience

Benefits

Comp & perks

100% subsidized medical coverage for employees and dependents
Dental and vision coverage for employees and dependents
Monthly tech setup spending stipend
Monthly health and wellness spending stipends
Flexible time off
Generous holiday calendars
Employee stock purchase plan (ESPP) with discounted Affirm stock
Remote-first flexibility
Inclusive interview accommodations for candidates with disabilities
In-person onboarding experience for all new hires