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CRM Analyst
Agência F2F. Set up and monitor email campaigns, automations, and nurture flows in CRM and marketing automation platforms .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing email campaigns and automations using CRM and marketing automation platforms, with a strong focus on client operations and communication programs. Proficient in HTML adjustments and tracking campaign metrics to optimize customer relationship journeys.
Highest-signal resume keywords
CRM ExperienceMarketing Automation ProficiencyBasic HTML KnowledgeStrong Organizational SkillsEffective Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Email Campaign ManagementAutomation SetupHTML AdjustmentsCampaign Metrics TrackingIntegration Support
Soft Skills
Logical ReasoningCuriosityProactive Problem-SolvingAbility to Work Autonomously
Tools & Technologies
RD StationMailchimpHubSpotPower AutomateMarketing Cloud
Industry Keywords
Inbound MarketingClient ServicesCustomer Relationship ManagementCommunication ProgramsMulti-Client Environment
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Set up and monitor email campaigns, automations, and nurture flows in CRM and marketing automation platforms
- Support client operations using RD Station and other platforms in the technology stack
- Support integrations between the CRM and channels and tools such as WhatsApp, Meta, and data platforms
- Make basic HTML adjustments to emails and landing pages
- Monitor campaign execution and identify issues in flows and configurations
- Support the creation and maintenance of communication programs and customer relationship journeys
- Track campaign metrics and reports and organize information for the team
- Work collaboratively with analysts at different levels, Technology, and Client Services
- Gradually take on greater autonomy in managing requests and communicating with clients
Requirements
What you’ll need- Initial experience with CRM, marketing automation, Inbound Marketing, or similar tools
- Familiarity with marketing automation platforms such as RD Station, Mailchimp, HubSpot, or similar tools
- Basic knowledge of HTML as applied to emails and landing pages
- Logical reasoning and the ability to understand flows, rules, integrations, and automations
- Strong organizational skills for managing different requests, clients, and deadlines
- Strong written and verbal communication skills
- Curiosity and an ability to learn new tools easily
- Proactive approach, with a willingness to investigate problems before seeking help
- Ability to work with increasing autonomy
- Preferred qualifications: experience in an agency or multi-client environment; knowledge of Power Automate; experience with Marketing Cloud or other CRM platforms; knowledge of tool integrations; experience with customer journeys, communication programs, or automations; HTML knowledge beyond the basics; experience with WhatsApp, Meta, or other tools connected to CRM
Benefits
Comp & perks- Remote opportunity
- Free access to the InquietaMENTE Knowledge Path for professional development
- Conexa partnership: two free consultations per month with psychologists and two with nutritionists
- Wellhub (Gympass) partnership
- 23 paid business days of annual leave, scheduled throughout the year
- Autonomy in delivering services