Account Manager, Healthcare IT – NHS

AGFA HealthCare

. Own and execute a strategic territory business plan for the Midlands and South Yorkshire Region and NHS landscape, aligned to company growth objectives .

Posted 10/27/2026full-timeUnited KingdomJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in business development within the Healthcare IT sector, with a strong understanding of NHS procurement processes and the ability to manage complex sales cycles. Proven ability to build relationships with NHS stakeholders and articulate value propositions effectively.

Highest-signal resume keywords

Business Development ExperienceNHS Procurement KnowledgeComplex Sales Cycle ManagementContract Negotiation SkillsRelationship Building

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Enterprise SalesHealthcare IT SolutionsClinical Systems SalesCRM Data ManagementForecasting Pipeline Activity

Soft Skills

Excellent CommunicationPresentation SkillsSelf-MotivatedStrategic Thinking

Industry Keywords

NHSIntegrated Care SystemsDigital TransformationHealthcare OrganisationsField-Based Role

About the role

Key responsibilities & impact

Own and execute a strategic territory business plan for the Midlands and South Yorkshire Region and NHS landscape, aligned to company growth objectives
Identify, qualify and develop new business opportunities across NHS Trusts, Integrated Care Systems (ICSs) and related healthcare organisations
Build and maintain strong, senior-level relationships with NHS stakeholders including clinical, operational, digital and procurement leaders
Lead complex, consultative sales cycles from initial engagement through to contract negotiation and close
Act as the primary point of contact for assigned prospects and customers, managing expectations throughout the sales process
Collaborate with clinical, technical, pre-sales and delivery teams to develop compelling, value-based proposals
Accurately forecast pipeline activity, maintaining CRM data to a high standard
Negotiate commercial contracts, including software licenses, services and long-term support agreements
Support handover from sales to implementation and services teams to ensure a smooth transition and customer satisfaction
Maintain in-depth knowledge of NHS policy, digital strategy and funding mechanisms impacting Healthcare IT procurement
Cover the Midlands and South Yorkshire Region as a field-based role
Travel regularly to NHS customer sites

Requirements

What you’ll need

Significant experience (typically 2+ years) in business development or enterprise sales, preferably within Healthcare IT or digital health
Strong understanding of the NHS structure, procurement processes and decision-making environments (mandatory)
Proven track record of winning new business and managing complex, multi-stakeholder sales cycles
Experience selling clinical systems such as EPR, imaging, diagnostics, or other core Healthcare IT solutions is highly desirable
Ability to articulate complex technical and clinical value propositions to both technical and non-technical audiences
Commercially astute with strong negotiation and contract management skills
Excellent communication, presentation and relationship-building capabilities
Self-motivated, strategic thinker comfortable working autonomously in a field-based role
Experience working with NHS digital transformation programmes is desirable
Existing relationships within Midlands and South Yorkshire Region NHS organisations are desirable

Benefits

Comp & perks

Some flexibility for remote working