Host Communications Strategy Lead

Airbnb

. Own positioning and launch communications plans for new features, products, and corporate/community updates .

Posted 9/15/2026full-timeRemote • California • United StatesSenior💰 $160,000 - $200,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing comprehensive marketing and communications strategies, with a strong focus on audience engagement, campaign management, and cross-functional collaboration. Proficient in translating complex concepts into clear narratives and managing creative production processes.

Highest-signal resume keywords

10+ Years Experience In Marketing Or CommunicationsBest-In-Class Verbal And Written Communication SkillsExperience Managing Creative AgenciesAbility To Lead Initiatives Across A Matrixed OrganizationFamiliarity With Product Strategy And Development Principles

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign DevelopmentKPI And Measurement FrameworksCreative Production ManagementUser Insights SynthesisMessaging FrameworksPositioning DecksEditorial AcumenCommunications ExecutionData AnalysisCommunity Engagement

Soft Skills

Problem SolvingInfluencing Cross-Functional TeamsCollaborationCreative CollaborationClear Narrative Translation

Industry Keywords

Tech CompanyStartupCommunity CenterResource CenterSocial ChannelsCXEmail ChannelsSentiment DashboardsAirbnbCalifornia

About the role

Key responsibilities & impact

Own positioning and launch communications plans for new features, products, and corporate/community updates
Establish engagement and business goals for announcements and campaigns
Develop KPI and measurement frameworks with analysts and data scientists
Develop campaigns, messaging frameworks, and positioning decks
Oversee communications execution, including writing and creative work
Identify key audiences and segments and build supporting plans
Partner with owners of Community Center, Resource Center, social, CX, and email channels to define editorial approach and messaging
Manage campaign-related feedback to inform business decisions
Develop proactive and reactive communications plans
Report reach, engagement, and relevant business metrics
Partner with operations to manage and distribute sentiment dashboards
Champion the community and user in decisions
Oversee creative collaboration among product design, content strategy, community, and marketing teams
Serve as an individual contributor and cross-functional leader

Requirements

What you’ll need

10+ years of experience in marketing or communications at a world-class tech company or startup
Best-in-class verbal and written communication skills
Strong writing background and editorial acumen
Ability to translate complicated product features and complex community policies into clear, compelling narratives
Writing samples and/or a portfolio of work
Ability to lead initiatives across a matrixed organization, solve problems, and influence cross-functional teams
Experience managing through cross-functional teams
Familiarity with product strategy, design, and development principles and processes
Experience managing creative agencies and leading creative production
Experience conducting, synthesizing, and applying user insights, research, and testing to marketing strategy
Passion for Airbnb; Airbnb hosts are preferred
Successful applicant must be based in California or the PST time zone

Benefits

Comp & perks

Bonus eligibility
Equity eligibility
Benefits
Employee Travel Credits
Disability-inclusive application and interview process
Reasonable accommodations throughout the recruitment process