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AlmapBBDO

Planning Manager

AlmapBBDO

. Develop the strategic vision, communication territories, and brand pillars .

Posted 9/17/2026full-timeSão Paulo • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic planning and communication project management, with a focus on audience analysis and brand positioning. Proficient in developing insights and managing team workflows to drive effective campaign execution.

Highest-signal resume keywords
Strategic PlanningCommunication Project ManagementAudience AnalysisFluent EnglishKeynote Proficiency

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Strategic Vision DevelopmentCampaign MessagingQuantitative ResearchQualitative ResearchTrend Research
Soft Skills
Strong Communication SkillsTeam ManagementClient Relationship Management
Tools & Technologies
Keynote
Industry Keywords
Beauty IndustryMarket IndicatorsKPI AnalysisBrand Challenges

About the role

Key responsibilities & impact
  • Develop the strategic vision, communication territories, and brand pillars
  • Guide the strategic messaging for campaigns and brand positioning
  • Lead and manage communication projects in partnership with the team
  • Study and analyze audiences, KPIs, and market indicators
  • Generate insights and identify opportunities
  • Collaborate with other agency departments, including Creative, Account Management, and Media
  • Monitor the evolution and rollout of campaigns across content and special projects
  • Structure presentations with clear, concise, and creative narratives
  • Conduct meetings and maintain client relationships
  • Identify communication and business opportunities based on brand challenges
  • Develop and monitor quantitative and qualitative research
  • Conduct trend research
  • Manage the team and workflow

Requirements

What you’ll need
  • Bachelor’s degree completed
  • Previous experience in strategic planning
  • Advanced or fluent English
  • Proficiency with Keynote
  • Strong communication skills
  • Experience or a keen interest in the beauty industry is a plus

Benefits

Comp & perks
  • A diverse, inclusive, and pluralistic work environment
  • Opportunities for collaboration and learning
  • The opportunity to work at an agency recognized by Cannes Lions as the #1 Global Agency of the Decade