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Marketing Specialist
Altasciences. Develop B2B and internal marketing campaigns showcasing Altasciences’ brand, people, expertise, and services .
Tech Stack
Tools & technologiesCloudDrupalUnity
About the role
Key responsibilities & impact- Develop B2B and internal marketing campaigns showcasing Altasciences’ brand, people, expertise, and services
- Create content including email marketing, blog articles, social media posts, ads, and infographics
- Produce videos and podcasts, including concepts, scripts, interviews, filming, editing, captioning, and promotional content
- Coordinate and produce the Off-Label With Altasciences podcast
- Support social media optimization strategies and content planning
- Write and edit blogs, articles, and press releases
- Manage project timelines, schedules, deliverables, and review cycles
- Collaborate with subject matter experts to translate scientific information into engaging content
- Apply SEO and AIO best practices
- Identify and engage vendors for advertising and article publication
- Ensure brand unity across Altasciences’ sites and locations
- Keep marketing literature up to date
- Contribute to monthly and quarterly marketing reports
- Format presentations, brand documentation, update or build templates, and proofread/copyedit as needed
Requirements
What you’ll need- Degree in Marketing, Advertising, or equivalent (DEC or Bachelor’s)
- Minimum two (2) years of related experience
- Excellent video editing skills
- Excellent copywriting and copy editing skills
- Highly organized, with ability to work on multiple projects simultaneously with evolving priorities
- Solid understanding of social media, especially LinkedIn
- Knowledge of Google Ads, Google Analytics, Salesforce, Marketing Cloud Account Engagement (formerly Pardot), and LinkedIn Campaign Manager
- Strong computer literacy, namely Outlook, PowerPoint, Excel, SharePoint, and Drupal
- Project management experience
- Strong attention to detail
- Bilingualism in French and English, written and spoken
- Ability to work autonomously and efficiently
- CRO or Pharma industry experience considered an asset
Benefits
Comp & perks- Health/Dental/Vision Insurance Plans
- 401(k)/RRSP with Employer Match
- Paid Vacation and Holidays
- Paid Sick and Bereavement Leave
- Employee Assistance & Telehealth Programs
- Training & Development Programs
- Employee Referral Bonus Program
- Annual Performance Review