Senior Digital Marketing Analyst

Ameriprise Financial Services, LLC

. Manage digital marketing and prospecting operations supporting Financial Advisors and client acquisition .

Posted 9/18/2026full-timeNoida • IndiaSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in digital marketing strategies, including campaign execution and performance tracking, while maintaining strong client relationships and adhering to compliance standards. Proficient in utilizing CRM tools for prospect management and reporting.

Highest-signal resume keywords

Digital Marketing ExperienceCRM ManagementSocial Media ManagementClient Acquisition StrategiesDigital Marketing Certification

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Digital MarketingCampaign ExecutionCRM DashboardsContent ManagementEmail MarketingSocial Media MarketingData AnalysisProspect OutreachLanding Page OptimizationReporting Metrics

Soft Skills

Verbal CommunicationWritten CommunicationClient Service OrientationRelationship ManagementTeam Collaboration

Tools & Technologies

FacebookLinkedInInstagramGoogle AdsMeta BlueprintThird-Party Messaging ToolsOnline Scheduling Tools

Certifications & Qualifications

Digital Marketing CertificationGoogle Ads CertificationMeta Blueprint Certification

Industry Keywords

Financial AdvisorsClient AcquisitionCompliance RequirementsConfidential Data ProtectionFinancial ProductsMutual FundsInsuranceRetirement Services

About the role

Key responsibilities & impact

Manage digital marketing and prospecting operations supporting Financial Advisors and client acquisition
Strategize, implement, and track monthly updates across digital marketing tools
Update advisor individual/team websites, including landing pages with gated content and client testimonials
Manage Facebook, LinkedIn, and Instagram with creative posts to build connections, generate engagement, and drive website/landing-page traffic
Execute targeted drip marketing campaigns aligned with advisor preferences
Conduct end-to-end prospect outreach through LinkedIn, email, mobile messaging, and permissible digital channels
Use third-party messaging tools for meeting invitations, reminders, follow-ups, announcements, and personalized touchpoints
Generate and track qualified prospects using integrated CRM dashboards
Create CRM tasks for advisors and support prospect meeting setup
Schedule one prospect connection per week using the Online Scheduling feature
Prepare, share, and discuss monthly reporting dashboards and digital marketing metrics
Maintain regular advisor relationships through monthly or bi-weekly connects
Support incremental client acquisition while following business ethics, legal, regulatory, confidentiality, and service-delivery requirements

Requirements

What you’ll need

Minimum 1–2 years of experience in Digital Marketing as an associate/analyst
Willingness to work the evening shift from 4:45 pm to 1:15 am IST
Excellent verbal and written communication skills
Client service orientation is a plus
Digital marketing certification preferred
Google Ads and Meta Blueprint certification is an added advantage
Prior experience in a digital marketing agency managing digital marketing clients/projects preferred
Prior experience in customer-based interaction roles, including written and verbal communications preferred
Experience interacting with financial advisors/business partners preferred
Basic understanding of financial planning and broad exposure to financial products such as mutual funds, insurance, and retirement services is an advantage
Experience enabling start-ups/new business set-ups is a positive
Must protect confidential data and adhere to policies, compliance requirements, established processes, DTPs, SLAs, and KRAs

Benefits

Comp & perks

Inclusive, collaborative culture
Opportunities for career development and to make an impact in the community
Hybrid work arrangement: work in the office at least three days per week, with flexibility to work from home two days per week
Equal opportunity workplace
Reasonable accommodation support during recruitment for individuals with disabilities