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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates extensive experience in digital advertising strategy and client management, with a strong focus on optimizing campaign performance across various platforms. Proven ability to lead teams, train staff, and translate client goals into actionable strategies.
Highest-signal resume keywords
Digital Advertising StrategyClient Account ManagementTeam Leadership and TrainingData Analysis and ReportingCampaign Performance Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Digital AdvertisingProgrammatic DSPsFacebook Ads ManagerGoogle AdsMicrosoft AdsYouTube AdvertisingAmazon AdvertisingPinterest AdvertisingTikTok AdvertisingCampaign Performance Analysis
Soft Skills
Excellent Written CommunicationInterpersonal Skills
Industry Keywords
High-Compliance ClientsClient Revenue GrowthMarketing PlansTesting SchedulesClient Experience Collaboration
About the role
Key responsibilities & impact- Provide direct leadership and support to Amsive’s digital media teams
- Assist with a portfolio of key agency clients
- Lead digital advertising strategy for high-compliance clients
- Develop channel resources and train media staff to improve campaign performance and career-building skills
- Partner with clients and Amsive’s Planning team on marketing plans and on-site experience
- Manage and optimize ads hands-on across programmatic DSPs, Facebook Ads Manager, Google Ads, Microsoft Ads, YouTube, Amazon, Pinterest, TikTok, and other relevant platforms
- Maintain testing schedules, apply learnings across accounts, and focus tests on areas with the highest potential returns
- Collaborate with the Client Experience team to meet client strategy and performance goals
- Ensure reporting explains performance causes and planned actions
- Work with the Analytics team on tracking and reporting requirements
- Help grow Amsive’s business
Requirements
What you’ll need- A minimum of 7 years of hands-on digital advertising experience
- Experience managing sophisticated, demanding clients and client accounts
- Proven ability to increase client revenue and profitability
- Experience managing and training staff, specifically a matrixed team of managers and specialists
- Proven ability to find the story within data, including the “what” and the “why”
- Proven ability to create strategies that meet client goals and translate strategies into tactics
- Track record of aligning client requests and budget plans with corporate goals
- Excellent written communication and interpersonal skills
- Candidates must live in the United States and work EST or CST time zones
- Successful completion of background checks, which may include criminal history and reference verification
- No degree or formal educational credential is explicitly required
Benefits
Comp & perks- Unlimited Vacation Time
- Annual Sick Days
- Mental Health Days
- Holidays
- Dental Insurance
- Vision Insurance
- Health Insurance
- 401(k) with a company match program
- Paid Parental Leave
- Remote work arrangement
- Equal employment opportunity and inclusive workplace commitment
