Business Development Representative

Appficiency Inc.

. Identify and research target accounts and prospects within ERP, CRM, cloud platforms, and AI-driven solutions .

Posted 10/2/2026full-timeRemote • Colorado • United StatesJuniorMid-LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in outbound sales strategies, including lead generation and qualification, while effectively utilizing CRM tools like Salesforce and NetSuite. Possesses strong communication and organizational skills to manage high-volume prospecting activities and meet pipeline generation targets.

Highest-signal resume keywords

Outbound Sales ExperienceSalesforce ProficiencyLead Generation ExpertiseStrong Communication SkillsPipeline Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Lead QualificationProspecting CampaignsSales Pipeline ManagementResearch SkillsQuota Achievement

Soft Skills

ResilienceCoachabilityCuriosityOrganizational Skills

Tools & Technologies

SalesforceNetSuiteLinkedIn Sales Navigator

Industry Keywords

ERPCRMSaaSTrucking & LogisticsRegulated Industries

Tech Stack

Tools & technologies

CloudERP

About the role

Key responsibilities & impact

Identify and research target accounts and prospects within ERP, CRM, cloud platforms, and AI-driven solutions
Execute outbound prospecting campaigns via email, phone, LinkedIn, and other channels to generate qualified leads
Qualify inbound leads against ideal customer profile criteria before handoff to Account Executives
Book qualified meetings and demos for the sales team while maintaining a healthy pipeline
Maintain accurate, up-to-date prospect interaction and pipeline records in Salesforce and NetSuite
Collaborate with Marketing and Sales to refine messaging, targeting, and campaign effectiveness by vertical
Meet or exceed monthly and quarterly pipeline generation and activity targets
Participate in sales enablement training to improve prospecting and qualification skills
Build vertical-specific knowledge and progress toward a closing sales role such as Account Executive

Requirements

What you’ll need

2-3 years of experience in a Business Development, SDR/BDR, or similar outbound sales role
Experience in the Salesforce, NetSuite or other major business application ecosystem or adjacent to SaaS/ERP/CRM space strongly preferred
Familiarity with Trucking & Logistics, regulated industries (government, education), or Engineer-to-Order/Construction is a plus
Proven track record of meeting or exceeding pipeline generation or activity quotas
Excellent verbal and written communication skills, with strong phone and email prospecting ability
Comfort using CRM and sales engagement tools (Salesforce, LinkedIn Sales Navigator, etc.)
Strong organizational skills and the ability to manage a high volume of outbound activity
A resilient, coachable mindset with genuine curiosity about prospects' business challenges
Ability to work independently in a fast-paced, target-driven environment
Genuine familiarity with NetSuite/Salesforce or comparable ERP/SaaS platforms
Prior exposure to Trucking & Logistics, regulated industries, or Engineer-to-Order/Construction
A track record of consistently exceeding pipeline or meeting-booked targets in a prior BDR/SDR role
Sharp research skills — able to quickly identify the right accounts, contacts, and angles for outreach
Strong resilience and coachability, adapting messaging based on feedback and market response
Genuine curiosity about clients' business challenges, going beyond scripted outreach to build real rapport