Marketing Analyst – Co-op

Appficiency Inc.

. Assist in developing marketing strategy to identify key acquisition channels for growth .

Posted 9/17/2026internshipMississauga • CanadaEntry Level💰 CA$25 - CA$27 per hourWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing marketing strategies and managing communications across various channels, with a strong focus on analytics and collaboration with cross-functional teams. Proficient in engaging stakeholders and promoting product awareness through strategic initiatives and events.

Highest-signal resume keywords

Marketing Strategy DevelopmentAnalytics and ReportingCommunication SkillsOrganizational SkillsSoftware Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Communications ManagementCampaign ManagementAd-Hoc ReportingProduct Awareness ManagementBusiness Planning

Soft Skills

Verbal CommunicationWritten CommunicationAbility to Work in Fast-Paced EnvironmentDealing with Competing Priorities

Tools & Technologies

Cloud Computing TechnologiesERP SystemsCRM Systems

Industry Keywords

Software IndustryMarketing InitiativesStakeholder EngagementCorporate EventsPublic Relations

Tech Stack

Tools & technologies

CloudERP

About the role

Key responsibilities & impact

Assist in developing marketing strategy to identify key acquisition channels for growth
Manage published marketing communications, including the website, email blasts, public relations, and campaigns
Collaborate with marketing, sales, website, and solution consultants to promote new product features with company partners
Manage product awareness through attendance at conferences, corporate events, and other forums
Perform analytics and ad-hoc reporting for business planning
Support strategic marketing initiatives for new and existing channels

Requirements

What you’ll need

Business undergrad or equivalent work experience
Experience in software industry, ERP or CRM experience a plus
Preferably with past marketing work experience
Ability to work well in a fast-paced environment and deal with competing priorities
Excellent verbal and written communication skills
Exceptional organizational skills
Familiarity with cloud computing technologies is nice to have
Strong communication skills and ability to engage in strategic business and technical conversations with key stakeholders at all levels

Benefits

Comp & perks

Opportunity for career growth with no ceiling
Development through shadowing, lessons learned, observation, and feedback
Exposure to multiple industries, business areas, and sales aspects
Opportunity to work alongside experienced leaders