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AppLovin

Business Development Associate, Consumer

AppLovin

. Identify, prospect, and onboard high-value enterprise clients in APAC non-gaming app verticals .

Posted 10/14/2026contractShanghai • ChinaJuniorMid-LevelWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in sales and business development within the APAC non-gaming app vertical, with a strong focus on client relationship management, market analysis, and strategic negotiation. Proficient in executing localized strategies and collaborating across teams to drive growth and optimize client success.

Highest-signal resume keywords
Sales Cycle ManagementAPAC Market Operation ExperienceBusiness Development in Mobile Ad TechClient Relationship ManagementFluency in English and Mandarin

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Strategy DevelopmentLead GenerationContract NegotiationMarket AnalysisAccount ExpansionMobile User AcquisitionIn-App MonetizationBusiness ReportingData-Driven Strategy AdjustmentClient Onboarding
Soft Skills
Communication SkillsPresentation SkillsCross-Team CollaborationGoal OrientationPressure Resistance
Tools & Technologies
AppLovinUser Acquisition Platforms
Industry Keywords
Digital MarketingNon-Gaming App IndustryAPAC Market TrendsIndustry Competition PatternsClient Resource Accumulation

About the role

Key responsibilities & impact
  • Identify, prospect, and onboard high-value enterprise clients in APAC non-gaming app verticals
  • Manage the full sales cycle from lead generation and needs analysis through solution pitching, negotiation, and contract closing
  • Expand business scale with existing key accounts to maximize revenue and partnership depth
  • Develop and execute localized sales and business development strategies for APAC markets
  • Analyze regional market trends, competitor dynamics, and industry demands to capture growth opportunities
  • Serve as the primary business contact for key clients and build long-term strategic relationships
  • Conduct business reviews, communicate product updates and industry insights, and provide customized growth solutions
  • Collaborate with product, operations, technical, and customer success teams on client onboarding, campaign optimization, project delivery, and after-sales support
  • Track APAC non-gaming app industry trends, market demands, and competitor strategies
  • Produce regular market analysis reports and participate in industry events to expand resources and enhance brand influence
  • Maintain accurate sales pipelines, track business progress, submit sales reports and market feedback, and adjust strategies based on data

Requirements

What you’ll need
  • 1-3 years of professional sales and business development experience in mobile ad tech, digital marketing, or non-gaming app industry
  • Solid APAC market operation experience and industry resource accumulation
  • Proven track record of large client development and account expansion
  • Experience negotiating and closing cooperation with mid-to-large non-gaming app developers
  • Outstanding large account operation and maintenance capabilities
  • In-depth understanding of APAC non-gaming app business models, mobile user acquisition, and in-app monetization
  • Familiarity with regional mainstream media, traffic channels, and industry competition patterns
  • Excellent business negotiation, presentation, communication, and cross-team collaboration skills
  • Strong goal orientation, pressure resistance, and market insight
  • Ability to independently complete full-cycle sales and business development work
  • Fluent in English and Mandarin for daily business communication and client interaction
  • Bachelor’s degree or above in Marketing, Business Administration, International Trade, or related fields
  • Existing mature client resources in APAC non-gaming app verticals highly preferred
  • Previous working experience in international ad tech or internet enterprises preferred
  • Familiarity with AppLovin or other user acquisition platforms preferred

Benefits

Comp & perks
  • Equal opportunity employer committed to inclusion and diversity
  • Reasonable accommodation during the application or recruiting process
  • Employment consideration for qualified applicants with criminal histories consistent with applicable law
  • Technology-assisted tools, including AI, may support the hiring process, with final decisions made by human reviewers
  • Global Applicant Privacy Notice