Marketing Automation Specialist

Aras Corporation

. Maintain data quality through deduplication, normalization, and ongoing hygiene .

Posted 9/29/2026full-timeRemote • PolandMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in marketing operations and data management, with a strong focus on maintaining data quality, managing audience segments, and supporting lead management processes. Proficient in using marketing automation platforms and CRM integrations to drive performance insights and reporting.

Highest-signal resume keywords

Marketo ExperienceData ManagementLead ScoringCRM IntegrationAnalytical Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Data DeduplicationData NormalizationLead ManagementHTMLCSS

Soft Skills

Attention to DetailCommunication SkillsCuriosityAdaptability

Tools & Technologies

MarketoSalesforceDemandbaseHubSpotPardotEloqua

Industry Keywords

Marketing OperationsData QualityAudience SegmentationLifecycle ManagementAttribution Reporting

About the role

Key responsibilities & impact

Maintain data quality through deduplication, normalization, and ongoing hygiene
Build and manage audience segments and lead management processes
Support lead scoring, routing, and lifecycle administration
Monitor marketing systems and integration health
Maintain data flows between Marketo, Salesforce, Demandbase, and related platforms
Identify and resolve sync issues and data discrepancies
Build dashboards and reports for funnel, pipeline, engagement, and data quality metrics
Provide regular performance insights and analysis
Support attribution and marketing impact reporting
Document processes and support user enablement
Partner with Marketing, Sales, and RevOps stakeholders
Build, test, and deploy campaigns, forms, and nurture programs

Requirements

What you’ll need

Understanding of marketing operations, automation, and data management
Experience with a marketing automation platform (Marketo, HubSpot, Pardot, Eloqua, or similar)
Knowledge of CRM integrations and data synchronization
Strong analytical, reporting, and problem-solving skills
Excellent attention to detail and communication skills in English
Curious, adaptable mindset with a desire to learn new technologies
Marketo experience
Exposure to ABM or intent-data platforms such as Demandbase or 6sense
Knowledge of lead scoring, lifecycle management, and basic HTML/CSS
Must be based in Poland to apply

Benefits

Comp & perks

Fully remote work within Poland
Exposure to a modern B2B marketing technology stack
Training, mentorship, and career growth opportunities
Collaborative culture that values curiosity and problem-solving