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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing marketing projects, developing influencer campaigns, and analyzing digital campaign performance. Proficient in graphic design tools and effective communication, with a strong ability to organize and execute initiatives across multiple locations.
Highest-signal resume keywords
Graphic Design ProficiencyProject Management SkillsInfluencer Campaign DevelopmentDigital Campaign AnalysisStrong Communication Abilities
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Graphic DesignProject ManagementContent ManagementSocial Media ManagementVideo EditingPerformance AnalysisMarketing Strategy
Soft Skills
Organizational SkillsMultitasking AbilitiesClear Writing Skills
Tools & Technologies
CanvaGoogle DriveSlackNotionCapCutInShot
Industry Keywords
MarketingCommunicationsInfluencer MarketingPress RelationsFranchise MarketingConsumer BrandsFood ServiceRetail Businesses
About the role
Key responsibilities & impact- Create graphic materials and visual communications
- Manage supplier relationships and oversee the production of graphic materials
- Organize and track marketing projects and initiatives across the network
- Manage content and social media, with support from a partner social media agency
- Develop influencer campaigns, partnerships, and press relations initiatives
- Manage digital campaigns and analyze performance (paid traffic)
- Organize and execute marketing initiatives at the network’s franchise locations
Requirements
What you’ll need- Previous experience in marketing, communications, or related fields
- Strong organizational and multitasking skills, with the ability to manage multiple projects
- Clear writing skills and strong communication abilities
- Proficiency in Canva or another design tool
- Basic video editing skills (CapCut, InShot, etc.)
- Familiarity with Google Drive, Slack, and Notion
- A plus: experience with marketing or branding for consumer brands, food service, or retail businesses
- A plus: experience working with influencers or press relations agencies
- A plus: knowledge of paid traffic and performance analysis
- A plus: experience with franchise or multi-location marketing
Benefits
Comp & perks- Totalpass: Access to a Totalpass membership, including the option to take classes and use weight rooms at various partner gyms.
- Birthday Day Off: Celebrate your birthday with a day off as a gift :)
- Paid Days Off: 30 days per year, accrued proportionally each month from the first month.
- Hybrid work arrangement
