Demand Generation Manager

Arcesium

. Support development of end-to-end demand generation campaigns, including building and deploying campaigns and emails in the marketing automation platform .

Posted 10/22/2026full-timeRemote • United StatesMid-LevelSenior💰 $140,000 - $160,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Expertise in demand generation campaign management, including building and deploying campaigns in marketing automation platforms. Strong project management skills with a focus on collaboration, analytics, and AI-driven marketing strategies.

Highest-signal resume keywords

Demand Generation Campaign ManagementMarketing Automation Platform ExperienceProject Management SkillsEmail Campaign AnalyticsAI Implementation in Marketing

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign BuildingEmail DeliverabilityA/B TestingMultivariate TestingCampaign AnalyticsWorkflow AutomationNurture ProgramsSocial Media ManagementContent StrategyPerformance Measurement

Soft Skills

Exceptional Written CommunicationAttention to Detail

Tools & Technologies

HubSpotClickUpLinkedInMarketing Automation ToolsProject Management Tools

Industry Keywords

B2B MarketingFinancial Services MarketingFinancial Technology Marketing

About the role

Key responsibilities & impact

Support development of end-to-end demand generation campaigns, including building and deploying campaigns and emails in the marketing automation platform
Maintain ongoing nurture programs and support additional campaigns as needed
Serve as project manager for demand generation campaigns, managing workflow, cadence, and priorities across stakeholders in the project management tool
Manage and execute the social media plan supporting demand generation campaigns
Collaborate with the sales team to develop a LinkedIn subject matter expert strategy and content plan
Apply campaign testing best practices across campaign elements, approaches, and media to improve results
Measure campaign performance, email health, and overall marketing channel performance
Translate campaign findings into clear recommendations for the team
Identify and build AI agents and workflow automations into processes to improve campaign implementation, quality, personalization, and reporting

Requirements

What you’ll need

6+ years of experience in demand generation, preferably managing email campaigns
Hands-on experience building and deploying campaigns in a marketing automation platform
Strong project management skills and ability to manage multiple campaigns, deadlines, and stakeholders against a marketing calendar
Working knowledge of email deliverability and list health, A/B and multivariate testing, and campaign analytics
Exceptional written communication and uncompromising attention to detail
Demonstrated record of using AI to make marketing campaigns work more efficiently, such as building AI agents or automations
HubSpot experience strongly preferred
ClickUp experience a plus
Experience with LinkedIn and social media in a B2B setting a plus
Experience in financial services or financial technology marketing a plus
AI-forward team experience and/or experience building agents or automations highly desirable

Benefits

Comp & perks

Year-end bonus, guaranteed in the first year of hire
Medical and prescription drug coverage
401k contribution matching