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Marketing Account Lead
Arrow Electronics. Serve as the primary marketing relationship owner for an assigned portfolio of strategic suppliers.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in supplier marketing and relationship management, with a strong focus on strategic planning, business performance analysis, and cross-functional collaboration. Proficient in managing supplier-funded marketing investments and delivering actionable insights to drive business growth.
Highest-signal resume keywords
Supplier Marketing ManagementStrategic Business PlanningExecutive CommunicationCross-Functional CollaborationFinancial Performance Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Supplier MarketingChannel MarketingBusiness DevelopmentCampaign AnalyticsBudget ManagementKPI InterpretationMarket Trend AnalysisNegotiationConflict ResolutionStakeholder Management
Soft Skills
Relationship BuildingProblem-SolvingAttention to DetailFacilitationStorytelling
Tools & Technologies
Microsoft Office SuiteExcelPowerPointArtificial Intelligence Tools
Industry Keywords
Technology DistributionOEMChannel EnvironmentMDFCo-op Programs
About the role
Key responsibilities & impact- Serve as the primary marketing relationship owner for an assigned portfolio of strategic suppliers.
- Lead strategic business discussions, annual planning sessions, Quarterly Business Reviews (QBRs), and ongoing business reviews.
- Develop integrated go-to-market recommendations aligned to supplier priorities and business objectives.
- Present marketing strategies, business recommendations, investment proposals, and performance updates to supplier leadership.
- Identify business opportunities, risks, and market trends and provide consultative recommendations.
- Coordinate annual marketing business plans and monitor supplier performance against business plans, forecasts, prior-year results, revenue objectives, and MDF utilization.
- Review campaign performance, business metrics, and marketing investments to identify optimization opportunities.
- Deliver executive-ready business updates and actionable recommendations.
- Coordinate Marketing Shared Service Organization, Finance, Supplier Management, Sales, and other cross-functional teams.
- Transition approved marketing plans to execution teams and oversee execution progress, risks, issues, and escalations.
- Manage supplier-funded marketing investments, including MDF, co-op funds, and strategic marketing budgets.
- Monitor budget utilization, funding availability, and investment effectiveness.
- Lead QBRs and executive business meetings; develop presentations, dashboards, and business summaries.
- Translate campaign metrics, business performance, and market trends into insights for planning and investment decisions.
- Foster cross-functional partnerships and improve planning processes, supplier engagement, reporting, and operational efficiency.
- Support Supplier Marketing transformation and operating model initiatives.
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Communications, or a related field required.
- Minimum 8 years of progressive experience in supplier marketing, channel marketing, account management, business development, or related business functions.
- Experience managing strategic supplier, customer, or partner relationships within a technology distribution, OEM, or channel environment preferred.
- Experience leading executive business reviews, annual planning sessions, or strategic customer engagements preferred.
- Experience managing supplier-funded marketing investments, MDF, co-op programs, or channel marketing initiatives preferred.
- Strong business acumen with the ability to interpret financial performance, forecasts, KPIs, campaign analytics, and business metrics.
- Ability to build trusted relationships and influence stakeholders across all organizational levels, including executive and C-suite audiences.
- Exceptional executive communication, presentation, facilitation, and storytelling skills.
- Ability to orchestrate complex cross-functional initiatives in a matrixed organization.
- Strong consultative, problem-solving, negotiation, and conflict resolution skills.
- Highly organized with exceptional attention to detail, business planning, and stakeholder management capabilities.
- Proficient in Microsoft Office Suite, including Excel and PowerPoint.
- AI-savvy with the ability to leverage artificial intelligence tools.
- Must be able to travel to an Arrow office location as requested by Arrow leadership.
Benefits
Comp & perks- Medical, Dental, Vision Insurance
- 401k, With Matching Contributions
- Short-Term/Long-Term Disability Insurance
- Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
- Paid Time Off (including sick, holiday, vacation, etc.)
- Tuition Reimbursement