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Marketing Account Lead
Arrow Electronics. Serve as the primary marketing relationship owner for an assigned portfolio of strategic suppliers.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in supplier marketing and relationship management, with a strong focus on strategic planning, business performance analysis, and cross-functional collaboration. Proficient in managing supplier-funded marketing investments and leveraging data-driven insights to optimize marketing strategies and drive results.
Highest-signal resume keywords
Supplier Marketing ManagementStrategic Business PlanningExecutive CommunicationFinancial Performance AnalysisCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Supplier MarketingChannel MarketingBusiness DevelopmentFinancial Performance InterpretationCampaign AnalyticsBusiness Metrics AnalysisMDF ManagementCo-op Program ManagementBusiness PlanningStakeholder Management
Soft Skills
Relationship BuildingInfluencing StakeholdersProblem SolvingNegotiationConflict ResolutionAttention to DetailGritResiliencePerseverance
Tools & Technologies
Microsoft Office SuiteExcelPowerPointAI Tools
Industry Keywords
Technology DistributionOEMChannel EnvironmentMarketing EffectivenessOperational Efficiency
About the role
Key responsibilities & impact- Serve as the primary marketing relationship owner for an assigned portfolio of strategic suppliers.
- Lead strategic business discussions, annual planning sessions, Quarterly Business Reviews, and ongoing business reviews.
- Develop integrated go-to-market recommendations with Supplier Management, Sales, and internal marketing teams.
- Present marketing strategies, business recommendations, investment proposals, and performance updates to supplier leadership.
- Identify business opportunities, risks, and market trends and provide consultative recommendations.
- Coordinate annual marketing business plans around supplier goals, priorities, investments, and growth opportunities.
- Monitor supplier performance against business plans, forecasts, prior-year results, revenue objectives, and MDF utilization.
- Review campaign performance, business metrics, and marketing investments to identify optimization opportunities.
- Deliver executive-ready business updates translating campaign results into insights and recommendations.
- Coordinate Marketing Shared Service Organization, Finance, and Supplier Management stakeholders.
- Transition approved marketing plans to execution teams and oversee execution progress.
- Identify risks, resolve issues, and escalate concerns to ensure program delivery.
- Manage supplier-funded marketing investments, including MDF, co-op funds, and strategic marketing budgets.
- Monitor budget utilization, funding availability, and investment effectiveness.
- Lead executive business meetings and develop presentations, dashboards, and business summaries.
- Translate campaign metrics, business performance, and market trends into actionable planning and investment decisions.
- Foster partnerships across Sales, Supplier Management, Marketing Center of Excellence, Finance, Operations, and other teams.
- Improve planning processes, supplier engagement, business reporting, and operational efficiency.
- Share best practices, market intelligence, and innovative ideas to enhance supplier experiences and marketing effectiveness.
- Support initiatives advancing the Supplier Marketing transformation and operating model.
Requirements
What you’ll need- Bachelor's degree in Marketing, Business, Communications, or a related field required.
- Minimum 8 years of progressive experience in supplier marketing, channel marketing, account management, business development, or related business functions.
- Experience managing strategic supplier, customer, or partner relationships within a technology distribution, OEM, or channel environment preferred.
- Experience leading executive business reviews, annual planning sessions, or strategic customer engagements preferred.
- Experience managing supplier-funded marketing investments, MDF, co-op programs, or channel marketing initiatives preferred.
- Strong business acumen with the ability to interpret financial performance, forecasts, KPIs, campaign analytics, and business metrics.
- Ability to build trusted relationships and influence stakeholders across all organizational levels, including executive and C-suite audiences.
- Exceptional executive communication, presentation, facilitation, and storytelling skills.
- Ability to orchestrate complex cross-functional initiatives while leading through influence in a matrixed organization.
- Grit, resilience, and perseverance, with the ability to navigate ambiguity, overcome obstacles, and drive results in a fast-paced environment.
- Consultative, problem-solving, negotiation, and conflict resolution skills.
- Strong organization, attention to detail, business planning, and stakeholder management capabilities.
- Proficiency in Microsoft Office Suite, including Excel and PowerPoint.
- AI-savvy, with the ability to leverage artificial intelligence tools to improve business insights, planning, communication, and operational effectiveness.
- Must be able to travel to an Arrow office location as requested by Arrow leadership.
Benefits
Comp & perks- Medical, Dental, Vision Insurance
- 401k, With Matching Contributions
- Short-Term/Long-Term Disability Insurance
- Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options
- Paid Time Off (including sick, holiday, vacation, etc.)
- Tuition Reimbursement
- Fully remote work arrangement
- Competitive compensation
- Opportunities to learn, collaborate, and build a meaningful career
- Travel to an Arrow office location as requested by Arrow leadership