Founding Marketer

Assemble

. Build Assemble's marketing function from the ground up .

Posted 10/31/2026full-timeNew York City • New York • United StatesMid-LevelSenior💰 $160,000 - $180,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in building and executing B2B marketing strategies, particularly in the healthcare sector, with a focus on generating qualified leads and creating impactful sales materials. Proven ability to collaborate with executive leadership and manage marketing functions effectively in early-stage startups.

Highest-signal resume keywords

B2B Marketing LeadershipAccount-Based MarketingSales Material CreationHealthcare Marketing ExperienceEvent Program Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing Strategy DevelopmentLead GenerationSales Deck CreationCase Study DevelopmentPositioning Document CreationBudget ManagementAI and Automation UtilizationPipeline Program ManagementTarget Account IdentificationMarketing Function Building

Soft Skills

CollaborationCommunicationStrategic ThinkingProblem-SolvingInfluencing Skills

Industry Keywords

Health SystemsEnterprise FocusStartup EnvironmentConference ManagementEvent Presence

About the role

Key responsibilities & impact

Build Assemble's marketing function from the ground up
Develop marketing strategy and go-to-market positioning
Own qualified leads generated by marketing
Write the definitive account of Assemble's offerings, outcomes, and differentiation
Set up account-based marketing structure with sales and identify initial target accounts
Create positioning and sales materials including decks, case studies, scorecards, and positioning documents
Launch a marketing strategy that generates qualified leads
Reach health system decision-makers and influencers through owned channels
Generate $20M in qualified leads from health systems within six months
Build a system for keeping marketing and sales materials current and accessible
Plan and run industry conference and event presence
Shape marketing strategy and budget with the founders
Use AI and automation to increase team-of-one effectiveness
Work directly with the CEO, President, Chief Nursing Officer, and sales team

Requirements

What you’ll need

Experience leading B2B marketing at an early-stage startup with an enterprise focus, with results you can point to
Experience running account-based marketing and sales-led pipeline programs for enterprise buyers
Experience creating sales materials such as decks, case studies, and positioning docs
Based in New York City or willing to relocate
Able to travel 10–15% of the time
Experience building a B2B or enterprise marketing function from the ground up or being one of its first two marketers (preferred)
Experience marketing to health systems or other healthcare buyers (preferred)
Experience running conference and event programs (preferred)
Background in marketing or business (preferred)
Must answer whether sponsorship will be required to work in the United States

Benefits

Comp & perks

Equity
Relocation support available
Meaningful equity for early teammates