Growth Manager – SLG, PLG

Atlas Governance

. Lead Growth at Atlas Governance across two engines: SLG in Brazil and LATAM, and PLG in the United States .

Posted 11/12/2026full-timeRemote • BrazilMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading growth initiatives in B2B SaaS, with a strong focus on PLG strategies, budget allocation, and full-funnel metrics management. Proficient in leveraging CRM systems and advanced analytics to drive acquisition and optimize marketing performance.

Highest-signal resume keywords

PLG Strategy DevelopmentB2B SaaS Growth ManagementCRM System Management (HubSpot)Full-Funnel Metrics AnalysisExecutive Communication Skills

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Growth ExperimentationBudget AllocationPerformance TrackingData AnalysisCRO/Website OptimizationEmail MarketingPaid Media ManagementABM StrategyLead GenerationKPI Definition

Soft Skills

LeadershipCommunicationCollaborationAnalytical ThinkingPresentation Skills

Tools & Technologies

HubSpotAI Experimentation ToolsMarketing Automation PlatformsAnalytics SoftwareCRM Systems

Industry Keywords

B2B SaaSPLG MetricsDigital AcquisitionInbound MarketingOutbound Marketing

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Lead Growth at Atlas Governance across two engines: SLG in Brazil and LATAM, and PLG in the United States
Lead the teams responsible for CRM and Email Marketing, Enterprise outbound ABM, and inbound Paid Media
Lead acquisition through website sign-up, Product Marketing, CRO/Website, and the PLG Lifecycle
Define, track, and own the KPIs for both engines
Report performance to the executive team with cause-and-effect analysis and recommendations
Lead weekly meetings, funnel reviews, campaign planning, and alignment with Sales
Define budget allocation and distribution across channels and initiatives
Design and evolve the strategy between self-serve and sales-led/ABM for enterprise expansion
Build and execute growth experiments involving AI, landing pages, cadences, automations, referral loops, and channel testing
Measure results, iterate in short cycles, and scale growth levers
Use agentic AI to run experiments, generate variations, analyze data, and operationalize decisions
Work within Marketing alongside the Team Leads for Events, Brand & Content, and Partnerships, reporting directly to the Marketing Director

Requirements

What you’ll need

Prior experience with PLG is essential—ideally in B2B SaaS
Senior-level experience managing Growth, with leadership of Paid Media, ABM, and/or Digital Acquisition teams
Experience managing full-funnel metrics (lead → MQL → SQL → SAL → revenue)
Experience with PLG metrics (sign-up → activation → PQL → paid)
Proven ability to allocate budgets rigorously while measuring spend and results
Experience managing CRM systems (HubSpot)
Hands-on profile, with the ability to work across campaigns, copy, analysis, and testing
Advanced English proficiency
Advanced Spanish proficiency
Excellent executive communication skills, with the ability to present the funnel to senior leadership and the Board

Benefits

Comp & perks

Health insurance allowance
Home office allowance
Meal allowance
Spanish classes
Day off on your birthday and your children’s birthdays
Cooperative contractor engagement model