Senior Martech Consultant, Braze

BambooHR

. Run use case and requirements sessions with client marketing and CRM teams .

Posted 10/1/2026full-timeRemote • United KingdomSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in building and configuring cross-channel marketing campaigns using Braze, with a strong focus on customer journey design, data management, and compliance with GDPR and other regulations. Proficient in leveraging marketing automation tools and analytics to optimize performance and deliver personalized content.

Highest-signal resume keywords

Braze CertificationMarketing Automation ExperienceHTML and CSS ProficiencyGDPR Compliance KnowledgeCustomer Data Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Cross-Channel Campaign ConfigurationCustomer Journey DesignSegmentation and TriggersDynamic Content CreationData Syncing and IntegrationA/B Testing and QASQLLiquid Templating LanguageAPIs and SDKsPerformance Monitoring

Soft Skills

Client EngagementTraining and CoachingCollaboration with Data EngineersConsulting SkillsProblem-Solving

Tools & Technologies

BrazeTwilio SegmentAdobe Marketo EngageSalesforce Marketing CloudAdobe Journey OptimizerAmplitudeSnowflake

Certifications & Qualifications

Braze CertificationTwilio Segment CertificationAdobe Marketo Engage CertificationSalesforce Marketing Cloud CertificationAdobe Journey Optimizer Certification

Industry Keywords

Marketing AutomationCustomer EngagementFinancial ServicesRegulated IndustriesGDPREPrivacyData Privacy

Tech Stack

Tools & technologies

CloudSQL

About the role

Key responsibilities & impact

Run use case and requirements sessions with client marketing and CRM teams
Turn business goals into buildable, testable customer journeys
Build and configure cross-channel campaigns and Canvases in Braze across email, push, in-app, SMS and other messaging channels
Write and maintain dynamic, personalised content using Liquid, Connected Content and Content Blocks
Set up user attributes, custom events, segments and audience syncs from the CDP and data warehouse
Support migrations from legacy marketing automation platforms, including template, data and journey rebuilds, parallel running and cutover
Plan and run QA, seed lists, previews, A/B tests, multivariate tests and control groups
Monitor deliverability, performance and data flows, and diagnose issues across the technology stack
Build consent, preference management and regulated content controls into journeys, including GDPR and sector-specific requirements
Enable client teams through documentation, training and hands-on coaching
Contribute to delivery accelerators, templates and reusable assets
Support pre-sales with scoping and effort estimates

Requirements

What you’ll need

Braze certification (Certified Practitioner or above) is preferred; strong candidates from other engagement platforms who commit to achieving Braze certification within their first three months will also be considered
Certifications in Twilio Segment, Adobe Marketo Engage, Salesforce Marketing Cloud or Adobe Journey Optimizer are an advantage
Four or more years hands-on in marketing automation or customer engagement platforms, ideally in a consulting, agency or enterprise martech team
Proven build experience on multi-step, multi-channel journeys, with a sound grasp of segmentation, triggers, throttling and frequency capping
Working knowledge of HTML and CSS for email and message templates, and comfort with Liquid or similar templating languages
Understanding of customer data flows into engagement platforms from CDPs such as Segment and warehouses such as Snowflake, via APIs, SDKs and data syncs
SQL is a plus
Familiarity with product analytics and experimentation tools such as Amplitude is an advantage
Practical grasp of GDPR, ePrivacy and consent management
Experience in financial services or other regulated industries is an advantage
Consulting or agency background, credible with client marketers and comfortable working alongside data engineers and architects
Fluent English
Right to work in an EMEA country where BPX operates

Benefits

Comp & perks

Competitive salary, benchmarked to local market and individual experience
No commission or OTE component
Reasonable accommodation considered at any stage of the recruitment process