Senior Product Manager – Consumer Deposits Acquisition

Bank of America

. Develop and manage the end-to-end product life cycle for highly complex products .

Posted 11/5/2026full-timeUnited StatesSenior💰 $116,600 - $174,300 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in product management and strategic planning, with a strong focus on market research, competitive analysis, and cross-functional collaboration to drive product innovation and growth. Proven ability to manage product financials and develop comprehensive strategies that enhance customer experience and operational excellence.

Highest-signal resume keywords

Product ManagementStrategic PlanningAnalytical SkillsCross-Functional LeadershipProject Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Market ResearchProduct DevelopmentData AnalysisFinancial ManagementP&L ManagementPricing StrategyDigital AcquisitionRisk ControlSales TrainingLLM-Enabled Solutions

Soft Skills

Negotiation SkillsOrganizational SkillsCommunication SkillsAdaptabilityProactive Self-Starter

Tools & Technologies

Excel

Industry Keywords

Consumer Deposit AcquisitionCustomer ExperienceStakeholder RelationshipsEmerging Growth InitiativesGovernance

About the role

Key responsibilities & impact

Develop and manage the end-to-end product life cycle for highly complex products
Conduct market research and competitor analyses
Determine product pricing and develop short- and long-term strategies
Identify innovative opportunities to modernize product offerings and unify the customer experience
Integrate product management efforts with sales, marketing, operations, implementation, and customer service strategies
Accelerate consumer deposit acquisition and growth across strategic channels, expansion markets, Financial Centers, M&A disruption, and emerging growth initiatives
Use market, competitive, client, data, and analytics insights to shape acquisition strategies, offers, value propositions, and BofA Rewards integration
Lead cross-functional execution across Product, Marketing, Digital, Analytics, Technology, and Channel teams
Advance digital acquisition experiences through ongoing optimization and emerging capabilities, including LLM-enabled solutions
Create comprehensive product development and deployment plans, including sales training and marketing materials
Manage product financials, investment profiles, revenue, profit margins, and P&L activities
Provide product trend information to sales and marketing teams
Streamline and enhance product offerings to meet client needs and support growth and operational excellence
Implement and monitor effective risk controls with key support partners
Develop and influence product strategy and comprehensive solutions across the bank
Build stakeholder and partner relationships to drive successful delivery
Develop executive communications that simplify complex concepts and support decision-making

Requirements

What you’ll need

Demonstrated strategic planning/product management skills
Strong analytical skills with breadth of view
Negotiation skills
7+ years of relevant experience
4-5 years of experience in product management, marketing, digital, or a related field
Self-motivated, adaptable, and able to thrive in a fast-paced environment with minimal oversight
Strong organizational skills and ability to manage multiple initiatives simultaneously
Excellent written and verbal communication skills, including executive-level presentations and deliverables
Proficiency in Excel and ability to translate data into actionable insights and recommendations
Solid project management capabilities, including timelines, deliverables, and cross-functional dependencies
Demonstrated success leading cross-functional teams and driving alignment through governance and operating routines
Ability to navigate ambiguity and adapt to changing priorities
Proactive self-starter who identifies opportunities and drives change
Results-oriented with a proven track record of delivering strong outcomes
40 hours per week
1st shift (United States of America)

Benefits

Comp & perks

Affordable, competitive and flexible benefits
Support for physical, emotional, and financial wellness
Opportunities to learn, grow, and make an impact
Annual discretionary incentive plan eligibility
Paid time off
Employee resources and support