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Senior Associate, Digital
Bantam Communications. Build digital plans for advanced energy project campaigns .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and optimizing paid digital campaigns across platforms like Meta and Google, with a strong focus on performance analysis and client communication. Proficient in managing lead data, conversion tracking, and community engagement within the context of political and advocacy campaigns.
Highest-signal resume keywords
Paid Digital Campaign ManagementMeta Ads ManagerGoogle AdsCampaign Performance AnalysisEmail Campaign Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign OptimizationConversion TrackingLanding Page DevelopmentData AnalysisLead Form Integration
Soft Skills
Client CommunicationCommunity ManagementProblem Solving
Tools & Technologies
ClaudeGA4MailchimpHubSpotMonday.com
Industry Keywords
Political ConsultingIssue AdvocacyPublic AffairsRenewable EnergyDigital Advertising
About the role
Key responsibilities & impact- Build digital plans for advanced energy project campaigns
- Build, launch, and optimize paid campaigns across Meta, Google, and StackAdapt
- Manage county- and town-level targeting, budgets, pacing, and bids across multiple projects
- Build and maintain Claude agents and workflows for copy variants, ad decks, campaign QA, and reporting
- Review AI outputs for accuracy and compliance before client delivery or publication
- Build and maintain landing pages and lead form integrations
- Keep lead data clean and ready for handoff
- Set up conversion tracking, pixels, UTMs, and analytics
- Analyze performance metrics such as cost-per-lead and refine targeting, creative, and spend
- Maintain live dashboards and deliver campaign reports
- Present findings and recommendations to clients
- Develop and manage email and drip campaigns
- Create organic content calendars aligned with client SEO, tone, and messaging conventions
- Oversee community management, comment moderation, approved responses, and escalation of threats or safety concerns
- Manage ad accounts, page access, partner permissions, political disclaimers, policy windows, ad rejections, and appeals
- Support letter-of-support and advocacy campaigns, Speak4 landing pages, RSVP and event promotion, and tracking
- Report to the Director of Communications with a dotted line to the Director of Technology & Innovation
Requirements
What you’ll need- 3 to 5 years of experience planning and running paid digital campaigns for political, issue advocacy, public affairs, or agency clients
- Hands-on experience building and optimizing campaigns in Meta Ads Manager and Google Ads, including targeting, budgets, and disclaimers
- Track record of building with Claude in real campaign work, including agents, ad decks, and Claude Design projects
- Experience building landing pages and connecting lead forms to a CRM or email platform
- Experience setting up conversion tracking, pixels, UTMs, and web analytics such as GA4
- Ability to analyze campaign performance and present findings and recommendations clearly to clients
- Experience building and managing email campaigns, including drip campaigns, and tracking engagement metrics
- Experience creating organic content calendars and managing online communities, including comment moderation
- Able to manage several concurrent campaigns independently in a remote environment
- Bachelor's degree or equivalent practical experience
- Applicants must be currently authorized to work in the United States on a full-time basis
- Must not require work visa sponsorship
- Preferred: familiarity with renewable energy, advanced energy policy, infrastructure permitting, energy/infrastructure/land-use campaigns, public affairs or political consulting, programmatic display, connected TV, digital out-of-home, political ad authorization and disclosure rules, AI-assisted creative production, NapoleonCat, Speak4, HeyOrca, Action Network, EveryAction/NGP VAN, Mailchimp, HubSpot, and monday.com
Benefits
Comp & perks- A mission-driven culture
- Fully remote, work-from-anywhere environment
- Flexible PTO and paid company holidays
- Employer-paid medical, dental, vision, life, AD&D, and disability insurance
- Generous paid parental and medical leave
- Wellness, mental health, and work-life support
- 401(k) with employer match