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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates advanced expertise in graphic and visual design, with a strong focus on B2B campaigns and brand consistency. Proficient in leading design teams, managing creative strategy, and delivering high-quality assets across multiple platforms.
Highest-signal resume keywords
Graphic DesignFigma ExpertiseAdobe Creative CloudB2B Campaign ManagementCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Graphic DesignLayout SkillsTypography SkillsData VisualizationWeb DesignLanding Page DesignHTMLCSSA/B TestingCreative Strategy
Soft Skills
LeadershipMentoringDetail-OrientedDeadline-DrivenOrganizational Skills
Tools & Technologies
FigmaAdobe IllustratorAdobe PhotoshopAdobe InDesignAfter EffectsPremiereWordPressGA4Social Media PlatformsEmail Marketing Tools
Industry Keywords
B2B MarketingBrand GuidelinesCreative DirectionSocial Media CampaignsPerformance TrackingEthical AI UsePrint AssetsEvent MaterialsConversion Rate OptimizationCreative Quality Control
Tech Stack
Tools & technologiesCloudSQLWordPress
About the role
Key responsibilities & impact- Lead the creative and design function across Teqneyat Group brands
- Own brand systems, creative direction, and end-to-end production for paid and organic social, landing pages, sales decks, case studies, infographics, event materials, and light motion/video
- Manage a small design team, enforce quality and brand consistency
- Collaborate with Social, PPC, SEO, and Content teams to improve CTR, CVR, and SQL-driving campaigns
- Own creative strategy and execution for multi-brand B2B campaigns across LinkedIn and Meta, websites/landing pages, email, and sales collateral
- Build, maintain, and scale brand guidelines, design systems, Figma libraries, and templates
- Lead, mentor, and coach designers; plan workloads, set SLAs, run design critiques, and ensure on-time, high-quality delivery
- Partner with Social, PPC, SEO, and Web teams on A/B creative testing, platform specifications, UTM/GA4 event requirements, and conversion-focused layouts
- Produce executive presentations, company profiles, one-pagers, case studies, infographics, event booths/backdrops, and print assets
- Oversee light motion and video assets and coordinate with external video vendors when needed
- Implement and maintain QA standards for copy accuracy, accessibility/contrast, brand usage, and platform export specifications
- Track and analyze creative performance with the marketing team; iterate to improve engagement, CTR, and CVR
- Champion ethical use of AI-assisted tools while maintaining human quality control
Requirements
What you’ll need- 6–8+ years of experience in graphic/visual design
- 2+ years leading or mentoring designers
- Strong B2B portfolio required
- Advanced expertise in Figma and Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
- Working knowledge of After Effects or Premiere is a plus
- Proven experience delivering high-performing assets for LinkedIn and Meta
- Solid understanding of ad specs, formats, safe areas, and file sizes
- Strong layout, typography, and data-visualization skills
- Experience with web and landing page design
- Ability to collaborate with WordPress teams and work within basic HTML/CSS constraints is a plus
- Highly organized, detail-oriented, and deadline-driven
- Strong cross-functional collaboration skills with Content, Social, PPC, Web, and PR teams
- Excellent English communication skills required
- Arabic is a strong plus
- Bilingual typography experience preferred
- Working hours: 10:00 AM to 7:00 PM
- Location: El-mohandesen, near Middan libnan
Benefits
Comp & perks- Hybrid work arrangement: two days on site and three days remote
- Days off: Saturday and Friday
