Marketing Specialist – Assurance Services

BDO Canada

. Execute marketing campaigns and initiatives, report results, and provide ROI-related recommendations .

Posted 10/2/2026full-timeToronto • CanadaJuniorMid-Level💰 CA$61,000 - CA$93,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executing marketing campaigns, managing project plans, and utilizing digital tools such as CRM and marketing automation. Strong ability to analyze ROI and collaborate with cross-functional teams to enhance marketing strategies.

Highest-signal resume keywords

Project Management ExperienceB2B Marketing ExperienceMetrics-Driven MindsetStrong Communication SkillsEvent Management

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing Campaign ExecutionROI AnalysisProject PlanningBudget ManagementEvent Logistics ManagementContent Strategy DevelopmentDigital Marketing ToolsAI Tools AdoptionMetrics TrackingFeedback Evaluation

Soft Skills

Creative ThinkingAutonomous Work StyleCritical ThinkingDetail-OrientedInterpersonal Skills

Tools & Technologies

WorkdayCoPilotSmartsheetCRMMarketing AutomationContent Delivery PlatformsMarTech Tools

Industry Keywords

B2BProfessional ServicesMarketing CommunicationsStrategic Marketing Programs

About the role

Key responsibilities & impact

Execute marketing campaigns and initiatives, report results, and provide ROI-related recommendations
Participate in adopting digital and AI tools including Workday, CoPilot, Smartsheet, CRM, marketing automation, content delivery platforms, and other MarTech tools
Develop and track project plans, budgets, approvals, key dates, and milestones
Manage event and webinar logistics, including invitations, mailing lists, materials, site management, speakers, presentations, facilities, and follow-up
Coordinate with design, digital, and content marketing teams to incorporate initiatives into content and social media strategy
Evaluate event performance through ROI tracking, feedback, and post-event reports and analysis
Support other marketing and marketing communications activities within BSO
Work closely with service line leaders and the Markets & Industry team on strategic marketing programs
Occasionally travel to other locations and firm events

Requirements

What you’ll need

University degree in Communications, Marketing, or Business, or commensurate work experience within a B2B or professional services organization
Minimum 2 years of working experience in a B2B or professional services role
Demonstrable project management experience
Ability to meet tight deadlines, steer several projects simultaneously, and manage priorities
Creative, autonomous, and self-starting
Metrics-driven mindset with critical thinking and problem-solving skills
Strong written and verbal communication and presentation skills
Detail-oriented
Excellent interpersonal skills and capacity to build strong relations with demanding professionals

Benefits

Comp & perks

Award-winning people-first culture
Personal and professional growth opportunities
Extensive learning and development opportunities
Flexible personal time off policy
Comprehensive benefits from day one
Wellness initiative reimbursement
Flexible/blended work arrangements
Community and charity participation opportunities
Inclusive and accessible application process
Competitive total cash compensation
Flexible work across office, client site, and virtually