Marketing & Communications Analyst

BearingPoint

. Plan and organize customer events, digital events, and trade show appearances, and provide on-site support for selected formats .

Posted 11/3/2026full-timeBerlin • GermanyMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in planning and executing B2B marketing campaigns, event management, and content creation while effectively analyzing campaign performance and communicating results. Proficient in both German and English, with strong organizational skills to manage multiple projects and deadlines.

Highest-signal resume keywords

B2B Marketing CampaignsEvent ManagementContent CreationCampaign Performance AnalysisBilingual Communication

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

MarketingEvent PlanningDigital MarketingSocial Media MarketingContent PromotionKPI EvaluationProject Management

Soft Skills

Excellent Communication SkillsTeam PlayerInitiativeStructured ApproachReliability

Certifications & Qualifications

University Degree in MarketingUniversity Degree in CommunicationsUniversity Degree in Event ManagementUniversity Degree in Business Administration

Industry Keywords

B2B EnvironmentTrade ShowsCustomer EventsWhite PapersCase Studies

About the role

Key responsibilities & impact

Plan and organize customer events, digital events, and trade show appearances, and provide on-site support for selected formats
Design and implement integrated B2B marketing campaigns across online, social media, event, and direct marketing channels
Coordinate the creation and promotion of studies, white papers, case studies, and other content formats
Develop and coordinate internal and external communications initiatives
Analyze campaign performance, evaluate relevant KPIs, and prepare results for reporting

Requirements

What you’ll need

Successfully completed university degree, e.g. in marketing, communications, media, event management, or business administration
Initial practical experience in marketing, ideally in a B2B environment
Excellent communication skills
Confident and target-group-appropriate writing skills in German and English
Team player with initiative and a hands-on mentality
Structured and reliable approach to work, with the ability to set priorities and keep track of parallel projects, tasks, and deadlines

Benefits

Comp & perks

Corporate benefits, including a public transport pass, JobRad bicycle leasing, WellYou health budget, pme family service, and corporate fitness with EGYM Wellpass
Flexible mobile working: work from the office, from home, or on the go in coordination with the team
Mentorship from experienced colleagues
Meaningful responsibilities with significant scope for shaping your work, a steep learning curve, and a comprehensive training program
Flat hierarchies and a team-oriented corporate culture
Performance-based bonus
Sabbaticals or workations within the EU