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Biomapas

Digital Marketing Specialist

Biomapas

. Run and optimize paid campaigns on LinkedIn and Google Ads, including targeting, A/B testing and tracking spend against budget .

Posted 10/8/2026full-timeRemote • United Kingdom, Lithuania, Poland, Croatia, BulgariaMid-LevelSeniorWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in managing and optimizing digital marketing campaigns across platforms such as LinkedIn and Google Ads, with a strong focus on SEO, analytics, and content creation. Proficient in utilizing design tools and CRM systems to enhance marketing efforts and track performance against KPIs.

Highest-signal resume keywords
Digital Marketing Campaign ManagementSEO KnowledgeGoogle Ads ExperienceEmail Marketing ManagementAnalytics and Reporting

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Digital MarketingSEOGoogle AdsLinkedIn AdsEmail MarketingAnalyticsCRM ManagementMarketing AutomationContent CreationEvent Coordination
Soft Skills
Strong OrganizationAttention to DetailClear CommunicationProactive AttitudeAbility to Prioritize
Tools & Technologies
Google Analytics 4WordPressCanvaFigmaAdobe PhotoshopAdobe IllustratorGoogle Tag ManagerEmail Marketing ToolsMarketing Automation ToolsMS Office
Industry Keywords
B2B MarketingLife SciencesPharma ServicesCampaign PerformanceMarketing Collateral

Tech Stack

Tools & technologies
WordPress

About the role

Key responsibilities & impact
  • Run and optimize paid campaigns on LinkedIn and Google Ads, including targeting, A/B testing and tracking spend against budget
  • Set up and maintain conversion tracking, landing pages and retargeting
  • Update website content and support on-page and technical SEO
  • Manage email marketing campaigns, including building, sending and tracking newsletters and nurture emails
  • Manage organic social media day to day
  • Support CRM and marketing automation management so leads are tracked properly
  • Produce regular reports on digital channel and campaign performance against agreed KPIs
  • Execute marketing tasks in the Marketing Plan and maintain the marketing calendar
  • Create marketing materials in Canva and support sales presentation design in PowerPoint
  • Brief and manage freelance designers on larger creative work
  • Write, proofread and edit content across different channels
  • Coordinate events and exhibitions, including logistics and marketing collateral
  • Coordinate marketing activities with agencies, freelancers, PR companies, designers and web developers
  • Support consistent internal and external communications, including HR communications and company initiatives

Requirements

What you’ll need
  • Degree in Marketing, Business, Communications or a related field
  • 3–4 years in marketing, ideally B2B; life sciences or pharma services is an advantage
  • At least 1–2 years hands-on experience running LinkedIn and/or Google Ads campaigns
  • Working knowledge of SEO, website CMS (e.g. WordPress) and email marketing tools
  • Comfortable with analytics and reporting (e.g. GA4)
  • Experience with CRM, marketing automation or Google Tag Manager is an advantage
  • Willingness to embrace and learn AI tools for content, campaigns and analysis; existing experience is an advantage
  • Confident with design tools such as Canva or Figma; Adobe Photoshop, Illustrator and video editing are an advantage
  • Strong MS Office skills (Word, Excel, PowerPoint, Outlook)
  • Fluent English, written and spoken
  • Strong organization and ability to prioritize across many tasks
  • Strong attention to detail and reliable delivery
  • Clear communication and writing skills
  • Hands-on and proactive; happy to pitch in across the team

Benefits

Comp & perks
  • Professional growth and career opportunities
  • International team and environment
  • Bonus based on annual performance
  • Personal accident and business trip insurance
  • Additional health insurance
  • Remote/home based
  • Complimentary health and wellness benefits, such as influenza vaccines
  • Rewarding referral policy
  • Workplace establishment allowance (fully remote)
  • Team building, global meetings, B active events