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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing visual identities and brand systems, utilizing design tools and AI technologies to create high-quality digital marketing assets and motion graphics. Capable of managing multiple projects while maintaining effective communication and delivering on timelines.
Highest-signal resume keywords
Brand Identity DevelopmentMotion Graphics ProductionAdobe Creative Suite ProficiencyAI Creative Tools ExperienceWebsite Design Using No-Code Tools
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Typography SkillsVisual StorytellingComposition SkillsColour TheoryLayout DesignDigital Marketing Asset CreationAnimation CapabilitiesBrand Guidelines DevelopmentCreative Concept DevelopmentTemplate Creation
Soft Skills
Clear CommunicationProject ManagementIndependent WorkFeedback IncorporationPrioritization Skills
Tools & Technologies
FigmaFramerWebflowAI Image ToolsAI Video ToolsAdobe Creative Suite
Industry Keywords
Visual IdentityBrand SystemsDigital MarketingSocial Media AssetsB2B SaaSStartup ExperienceVenture StudiosGenerative Video3D DesignMulti-Brand Design Systems
About the role
Key responsibilities & impact- Develop visual identities for new ventures, from initial concepts to complete brand systems.
- Translate business ideas, positioning, and target audiences into distinctive creative directions.
- Design logos, typography systems, colour palettes, visual languages, and brand guidelines.
- Build practical brand kits and reusable templates.
- Present creative concepts with clear reasoning behind design choices.
- Design, build, and launch websites and landing pages using no-code tools such as Framer or Webflow.
- Develop creative concepts and assets for LinkedIn, Instagram, X, and other channels.
- Design social posts, carousels, campaign visuals, and digital marketing assets.
- Produce short-form motion graphics, animated social assets, brand animations, product explainers, and launch teasers.
- Use AI image, video, and design tools in daily creative workflows.
- Combine AI-generated assets with original design work while maintaining quality, accuracy, and brand consistency.
- Work with venture leads and EIRs to translate objectives into creative solutions.
- Manage multiple projects, prioritise effectively, incorporate feedback, and deliver on agreed timelines.
- Maintain organised, editable design files, templates, and brand assets.
- Establish visual identities, reusable systems, high-quality assets, AI-assisted workflows, and an accessible creative asset library within the first 120 days.
Requirements
What you’ll need- A strong portfolio demonstrating exceptional visual taste and original creative thinking.
- Proven experience developing brand identities from concept to execution.
- Strong typography, composition, colour, layout, and visual storytelling skills.
- Experience creating high-quality social and digital marketing assets.
- Practical motion graphics and animation capabilities.
- Hands-on experience using AI creative tools in professional design workflows.
- Proficiency in relevant design tools such as Adobe Creative Suite, Figma, or equivalent.
- Ability to work independently, manage competing priorities, and deliver without constant supervision.
- Clear communication and the ability to explain creative decisions.
- Nice-to-haves: Experience with startups, technology companies, or venture studios; visuals for B2B SaaS or digital products; experience designing and launching websites or landing pages, ideally in Framer, Webflow, or similar; generative video, 3D, or advanced motion tools; scalable multi-brand design systems.
Benefits
Comp & perks- Creative ownership: Shape brands from the very beginning, not just maintain existing ones.
- Variety: Work across multiple industries, products, and audiences.
- AI-forward environment: Experiment with emerging creative technologies and put them to practical use.
- Direct impact: Your work shapes how new businesses are introduced, understood, and experienced.
- Remote flexibility: Work remotely with a defined collaboration window and ownership over your delivery.
