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Creative Lead – Graphic Design & Design
BitterPower GmbH (BitterLiebe). Lead the four-person creative team as a strong in-house agency .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading creative teams and driving brand development through effective art direction and high-performing campaigns. Proficient in utilizing AI for creative processes and managing workflows to optimize productivity.
Highest-signal resume keywords
Creative Team LeadershipBrand DevelopmentArt DirectionAI Utilization in Creative ProcessesFluent German
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
DesignArt DirectionBrand DevelopmentPerformance MarketingCreative Asset CreationPhotographyVideo ProductionMotion DesignFigmaPortfolio Development
Soft Skills
LeadershipStructured ApproachEntrepreneurial MindsetHands-On Mentality
Tools & Technologies
Creative ToolsOrganizational Tools
Industry Keywords
D2CHealthBeautyIn-House ExperienceAgency Experience
About the role
Key responsibilities & impact- Lead the four-person creative team as a strong in-house agency
- Provide professional and disciplinary leadership through 1:1s, clear responsibilities, and individual development goals
- Bring together brand design, art direction, performance design, product design, and video
- Maintain an overview of all creative tasks, prioritization, and capacity planning
- Optimize briefing, feedback, and approval processes
- Act as the primary point of contact for Marketing, Product, and eCommerce
- Take ownership of the art direction for campaigns, promotions, and photo shoots
- Further develop the visual brand identity, including the brand book, templates, and presentation materials
- Connect brand and performance through high-performing campaigns and on-brand ads
- Drive the use of AI in creative development and production
- Achieve measurable acceleration of workflows
- Manage freelancers, partners, and tools within budget
- Report directly to the CMO
Requirements
What you’ll need- 3–5 years of experience in design or art direction
- At least 1–2 years of experience leading and developing a creative team
- Experience in brand development and high-converting creative assets
- Strong brand instinct and understanding of performance marketing
- Pragmatic, structured, and entrepreneurial approach to work
- Active use of AI in creative development and processes
- Hands-on mentality and willingness to contribute directly to the work
- Proficiency with common organizational and creative tools
- Fluent German
- Good command of English
- Portfolio demonstrating the results of created creative assets
- Ideally, experience in D2C, health, or beauty, with both agency and in-house experience
- Knowledge of photography, video and motion, packaging, or point-of-sale materials is desirable
- Ideally, experience building a design system, for example in Figma
Benefits
Comp & perks- Growing, profitable company with an eight-year track record of success – stability meets startup speed
- Real responsibility from day one – your ideas are explicitly welcomed and put into action
- Fast development for people who deliver, both professionally and in terms of responsibility
- Startup spirit with substance: lived core values, flat hierarchies, and an equal-footing culture
- Hybrid working with three days in the office
- Attractive compensation
- 30 days of annual leave
- Company pension and supplementary health benefits (bAV / bKV)
- Team events, sports activities, and offsites
- Fitness studio partnership at the Mannheim location
- Free drinks and snacks