Creative Brand Strategist

BJAK

. Define and evolve Bjak’s brand narrative, positioning, and messaging across markets.

Posted 10/7/2026full-timePetaling Jaya • MalaysiaMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in brand strategy, creative campaign development, and community engagement, with a strong focus on data analysis to inform marketing initiatives and enhance brand loyalty.

Highest-signal resume keywords

Brand StrategyCreative Campaign DevelopmentDigital MarketingContent DevelopmentCommunity Engagement

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Brand Narrative DevelopmentIntegrated Brand CampaignsData AnalysisContent StrategyUser-Generated Content

Soft Skills

Excellent CommunicationStorytellingStrategic ThinkingAttention to DetailProactive Adaptability

Tools & Technologies

Content Management SystemsCommunity PlatformsAnalytics Tools

Industry Keywords

Brand ConsistencyCampaign Performance MonitoringInfluencer CollaborationLead GenerationBrand Advocacy

About the role

Key responsibilities & impact

Define and evolve Bjak’s brand narrative, positioning, and messaging across markets.
Lead ideation and development of creative campaign concepts.
Ensure brand consistency across communication touchpoints, content formats, and marketing activities.
Plan and execute integrated brand campaigns for awareness, engagement, and lead generation.
Collaborate with designers, content creators, and cross-functional teams to produce creative assets.
Monitor campaign performance, analyze results, and provide strategic insights.
Oversee content strategy for social media, newsletters, and community channels.
Build and nurture online and offline communities aligned with Bjak’s mission and values.
Develop initiatives that increase participation, advocacy, and brand loyalty.
Identify and leverage user-generated content.
Collaborate with influencers, creators, and brand advocates.
Develop programs that turn loyal users into brand champions and ambassadors.
Conduct data analysis to support brand strategy and future campaigns.

Requirements

What you’ll need

3–5 years of experience in brand strategy, creative strategy, digital marketing, or related fields.
Strong understanding of branding, content development, social media, and community engagement.
Ability to translate business goals into creative concepts and integrated brand strategies.
Familiarity with content management systems, community platforms, and analytics tools.
Excellent communication, storytelling, and strategic thinking skills.
Proven ability to manage multiple projects with strong attention to detail.
Highly proactive, adaptable, and comfortable working in a fast-paced, high-growth environment.
Strong English communication is required.
Portfolio review.
Online assessment or practical task.
Role-specific interview.
CEO / Final Interview.

Benefits

Comp & perks

Competitive salary and opportunity to grow into a creative leadership role.
Ownership of high-impact visuals seen by millions of users.
A fast-moving team that values clear thinking, smart design, and execution.
A company where creativity and experimentation are encouraged.
Hybrid working system