Social Media Lead

Blackpoint Cyber

. Own and grow Blackpoint Cyber’s social channels, including LinkedIn, X, Reddit, and YouTube, posting at least five times per week .

Posted 9/18/2026full-timeRemote • United StatesSenior💰 $99,100 - $123,900 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing social media channels, crafting engaging content, and analyzing performance metrics. Proficient in leveraging AI tools for content creation and maintaining a strong social presence across platforms.

Highest-signal resume keywords

Social Media ManagementContent CreationSocial ListeningData AnalysisCross-Functional Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Social Media StrategyContent Calendar ManagementSocial SEO FundamentalsCopywriting Best PracticesVideo Content CreationSocial Advocacy PlatformsAI Tools for Content WorkflowPerformance TrackingCrisis Communication ManagementEmerging Trends Analysis

Soft Skills

Excellent Written CommunicationStrong Organizational SkillsCreative ThinkingCuriosity About Cybersecurity TopicsAbility to Work Under Deadline

Tools & Technologies

LinkedInXRedditYouTubeSocial Listening ToolsAI Content ToolsContent Management SystemsAnalytics PlatformsCreative Design SoftwareCollaboration Tools

Industry Keywords

CybersecurityMSPSocial Media ProgramsBrand EngagementContent MarketingCommunity BuildingEvent MarketingStakeholder ManagementPerformance ReportingIndustry Events

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Own and grow Blackpoint Cyber’s social channels, including LinkedIn, X, Reddit, and YouTube, posting at least five times per week
Craft, schedule, and publish original content, including short-form video and creative images
Partner with copywriting, events, demand, product, and campaigns teams to plan content calendars
Create real-time or reactive content around emerging news and events
Conduct social listening to track brand, product, and competitor activity
Engage daily on LinkedIn commentary and tags
Build and moderate Blackpoint’s Reddit community and grow Reddit karma
Manage internal stakeholder requests for social content and coordinate with creative teams
Track, analyze, and report social performance monthly, quarterly, and yearly
Turn social performance data into clear recommendations
Manage social media crisis communications and response strategy as needed
Stay current on platform trends and emerging formats
Apply AI tools for ideation, drafting, and workflow efficiency
Advise internal teams and relevant partners on social presence and profile-building best practices
Mine MSP partner stories for social with partner/customer marketing and sales
Build social strategies around industry events with events and field marketing

Requirements

What you’ll need

8–10 years managing social media as your primary role
Excellent written and verbal communication skills
Ability to write short, clever, on-brand copy under deadline
Experience building social media programs using best practices and modern tools
Strong organizational skills; comfortable owning a content calendar, asset library, and multiple concurrent campaigns
Working knowledge of social SEO fundamentals and copywriting best practices
Experience with social listening and social advocacy platforms
Comfort using AI tools for ideation, drafting, and day-to-day content workflows
Ability to lead cross-functionally
Genuine curiosity about trending cybersecurity and MSP topics
Ability to travel up to 25% of the time to industry events and conferences
Must be authorized to work in the United States without restriction
Must not require sponsorship now or in the future to work within the United States

Benefits

Comp & perks

Health Insurance
Vision Insurance
Dental Insurance
Life Insurance
Robust 401k plan
Discretionary Time Off
Other minor perks
Equity participation available to employees globally, with program details varying by location and employment structure
Discretionary bonus may be awarded