Senior Product Marketing Manager, Flight Operations

Boeing

. Serve as the primary product marketing expert for Boeing Digital Services' Flight Operations portfolio .

Posted 11/11/2026full-timeUnited StatesSenior💰 $173,400 - $234,600 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in product marketing for B2B technology, particularly in the aviation sector, with a strong focus on developing effective go-to-market strategies, messaging, and integrated marketing campaigns. Proven ability to translate complex aviation technologies into compelling customer benefits and measurable business outcomes.

Highest-signal resume keywords

Product Marketing ExpertiseGo-To-Market Strategy DevelopmentIntegrated Marketing Campaign ExecutionAviation Industry ExperienceSales Enablement and Training

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningMessaging DevelopmentValue Proposition CreationMarket AnalysisCampaign DevelopmentEmail Campaign ExecutionSales Presentation DevelopmentCustomer SegmentationCompetitive AnalysisDemand Generation

Soft Skills

Analytical SkillsCommunication SkillsCross-Functional CollaborationCustomer EngagementPresentation Skills

Tools & Technologies

SalesforceMarketing Automation PlatformsAccount-Based Marketing ToolsMarketing Analytics

Industry Keywords

B2B TechnologyCommercial Airline Flight OperationsAviation SoftwareFlight OptimizationElectronic Flight BagOperational EfficiencyMarket OpportunitiesCustomer NeedsBuyer PersonasTrade Shows

About the role

Key responsibilities & impact

Serve as the primary product marketing expert for Boeing Digital Services' Flight Operations portfolio
Develop and evolve product positioning, messaging, value propositions, and messaging source documents
Translate complex aviation technologies into customer benefits and business outcomes
Lead go-to-market planning and execution for new products, capabilities, features, and major releases
Develop launch strategies, messaging, content, sales enablement, and customer communications
Coordinate cross-functional launch activities across product management, sales, demand generation, communications, and events teams
Measure launch effectiveness through customer engagement, adoption, pipeline, and business impact
Develop product marketing content including PowerPoint presentations, product sheets, solution briefs, website content, customer stories, videos, and launch materials
Create product narratives, demonstrations, and customer-facing materials
Develop and execute email campaigns, nurture programs, webinars, and digital marketing initiatives
Develop integrated campaigns and account-based marketing programs that generate engagement, leads, and pipeline
Create campaign messaging, email content, promotional assets, and supporting materials
Develop sales presentations, product overviews, competitive battlecards, demo narratives, and objection-handling guides
Train and enable sales teams to communicate product value and competitive differentiation
Participate in customer meetings and sales engagements
Analyze market opportunities, competitive positioning, customer needs, buying behavior, product-market fit, market sizing, customer segmentation, ideal customer profiles, buyer personas, and target account opportunities
Translate customer feedback, market trends, and competitive intelligence into recommendations
Lead and present webcasts, webinars, customer briefings, and virtual events
Represent the Flight Operations portfolio at conferences, trade shows, customer meetings, executive briefings, and speaking engagements
Develop product presentations, demonstrations, event content, thought leadership, customer success stories, case studies, testimonials, and reference materials
Engage with customers and prospects at industry events, trade show booths, and sales meetings

Requirements

What you’ll need

8+ years of experience in product marketing or solution marketing, with substantial hands-on experience marketing B2B technology or software solutions
5+ years experience in commercial airline Flight Operations
5+ years experience developing product positioning, messaging, value propositions, go-to-market strategies, and product launches
5+ years experience developing and executing integrated marketing and demand generation campaigns that support customer engagement, pipeline, and revenue goals
Ability to independently develop and execute product marketing deliverables, including PowerPoint presentations, product collateral, sales enablement, email campaigns, webinars, and launch programs, with examples of completed work and measurable results
Ability to quickly learn complex technologies and translate technical concepts into simple, compelling messaging
Experience marketing airline flight performance, flight optimization, electronic flight bag, flight planning, or operational efficiency solutions
Experience with aviation software providers, aircraft manufacturers, airlines, or aviation technology companies
Experience evaluating product-market fit, market opportunities, customer segmentation, and target account strategies
Experience supporting account-based marketing programs and enterprise sales campaigns
Familiarity with Salesforce, marketing automation platforms, account-based marketing tools, and marketing analytics
Experience presenting at aviation industry conferences, trade shows, and customer events
Strong analytical skills and experience translating customer, market, and competitive insights into actionable marketing recommendations
Successful candidates must satisfy the Company's Conflict of Interest (COI) assessment process
Must meet U.S. export control compliance requirements; a “U.S. Person” as defined by 22 C.F.R. §120.62 is required
Employer will not sponsor applicants for employment visa status

Benefits

Comp & perks

Variable compensation opportunities
Health insurance
Flexible spending accounts
Health savings accounts
Retirement savings plans
Life and disability insurance programs
Paid and unpaid time away from work
Relocation assistance is not a negotiable benefit for this position