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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in driving product sales and executing promotional strategies while fostering strong relationships with retailers. Proficient in analyzing consumer data and managing in-store promotions to maximize sell-out performance.
Highest-signal resume keywords
Master's Degree In EconomicsTrade Marketing ExperienceSales ExperienceMicrosoft Excel ProficiencyBilingual In Italian And English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product SalesPromotional Strategy ExecutionConsumer Data AnalysisQualitative AnalysisCategory Project Implementation
Soft Skills
Strong Communication Skills
Industry Keywords
Retail ManagementProduct PlacementSell-Out PerformanceStore Manager NegotiationTrade Marketing
About the role
Key responsibilities & impact- Drive product sales at the retail level
- Ensure effective product placement
- Foster strong relationships with retailers
- Execute promotional strategies to maximize sell-out performance and meet business targets
- Negotiate at the point of sale with store managers
- Manage in-store promotions, display boxes, facings, and promotional spaces
- Monitor the assigned area daily and ensure compliance with Sell-In activities
- Analyze consumer data, pricing versus competition, promotional actions, and discrepancies versus targets
- Conduct qualitative analysis of product launches
- Allocate shelves and implement category projects with the Trade Marketing team
- Apply and control strategies for assortments, product display, presentation, and POP materials
- Work closely with different departments and report to the Area Manager Sell-Out of Bolton Food
Requirements
What you’ll need- Master's Degree in Economics, Marketing, or related fields
- Interest in pursuing a career in Marketing/Sales
- Initial professional experience in Trade Marketing, Sales or Marketing
- Solid understanding of relevant business processes
- Good command of Microsoft Excel
- Strong communication skills
- Proficiency in Italian and English
Benefits
Comp & perks- Variable Pay: Yes
- Company car
- Health insurance
- Corporate welfare plan
- CCNL Alimentare collective bargaining agreement