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Paid Media Director
Brave Bison. Shape performance and growth for a portfolio of high-profile clients, including Tottenham Hotspur, Nature's Menu and Raja .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in shaping performance strategies and managing senior client relationships, with a strong focus on commercial impact and data-led decision-making. Proficient in leading integrated media strategies across various channels, including Paid Search and Programmatic, while fostering team development and delivering high-quality results.
Highest-signal resume keywords
Performance Media StrategyClient Relationship ManagementData-Led Decision-MakingTeam Leadership and MentoringCommercial Judgement
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Performance MediaMedia Strategy DevelopmentAttribution and MeasurementForecasting and Budget ManagementCommercial Impact Analysis
Soft Skills
Strong Communication SkillsPresentation SkillsProblem-SolvingStrategic Thinking
Tools & Technologies
Google AdsSA360Microsoft AdsMetaTikTokYouTubeDV360
Industry Keywords
Paid SearchPaid SocialProgrammatic TradingRetail MediaEmerging MediaAI and Automation
About the role
Key responsibilities & impact- Shape performance and growth for a portfolio of high-profile clients, including Tottenham Hotspur, Nature's Menu and Raja
- Develop integrated media strategies translating business objectives into measurable results
- Lead strategic client relationships and act as a trusted partner
- Lead strategic planning and business reviews
- Make recommendations connecting media outcomes to business growth
- Drive commercial outcomes, client retention and portfolio growth opportunities
- Oversee account-level forecasting and budgets
- Work with account and agency leadership on scope, resourcing and commercial risks
- Set joined-up strategies across Paid Search, Paid Social, Programmatic and related channels
- Use platform, first-party and measurement insights to guide investment, testing and performance improvement
- Partner with measurement, analytics, creative and commerce teams on attribution and experimentation
- Champion commercially useful AI and automation opportunities
- Provide strategic leadership and accountability for delivery quality
- Line manage and develop 2–5 Paid Media Managers and Leads
- Maintain delivery standards, identify risks and resolve performance challenges
- Contribute paid media strategy to pitches and strategic client opportunities
- Strengthen the agency proposition through case studies, thought leadership and innovation examples
Requirements
What you’ll need- Experience shaping performance strategy and managing senior client relationships on complex accounts, with clear evidence of commercial impact
- Strong technical foundations in performance media, with depth in at least one major discipline and breadth across channels
- Strong communication and presentation skills for engaging senior client stakeholders and explaining commercial value
- Commercial judgement across budgets, forecasting, account growth, scope and prioritisation
- Experience line managing or formally mentoring team members
- Data-led decision-making approach and working understanding of measurement, attribution and testing
- Practical grasp of emerging media, AI and automation
- Experience contributing to new business pitches or strategic client opportunities
- Experience with global or multi-market client structures is useful but not essential
- Exposure to retail media, product feeds, commerce, programmatic trading or advanced measurement is useful but not essential
- Familiarity with Google Ads, SA360, Microsoft Ads, Meta, TikTok, YouTube and DV360 is useful but not essential
- Experience developing propositions, industry content or new business opportunities is useful but not essential
Benefits
Comp & perks- Flexible working and dynamic working arrangements
- Option to work abroad for up to one month each year
- 25 days’ annual leave
- Christmas closure not using annual leave allowance
- Birthday off
- Summer Fridays with a 3pm finish between June and August
- Private medical insurance
- Income protection
- Workplace pension with employer contributions
- Enhanced maternity, paternity and adoption benefits
- Wellbeing support including Calm, online coaching and mental health support through OpenUp
- Discounted gym memberships
- Free eye tests
- Occasional complimentary office lunches
- Personal development and training opportunities
- Performance and salary reviews twice per year