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Sales Development Representative – SDR
Bridgeway Benefit Technologies. Establish and execute a repeatable lead generation process .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in lead generation processes, including outbound calling, CRM management, and personalized outreach. Proven ability to meet sales quotas and collaborate effectively with Account Executives to optimize lead handoff and account prioritization.
Highest-signal resume keywords
Lead Generation ProcessCRM ManagementOutbound CallingSales Engagement PlatformsObjection Handling
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Lead QualificationData LoggingCall ScriptingPipeline ManagementSales Metrics Tracking
Soft Skills
Verbal CommunicationDetail-OrientedFeedback OrientationProcess AdherenceEnergy Sustaining
Tools & Technologies
HubSpotOutreachSalesloftApolloGongChorus
Industry Keywords
Sales Development RepresentativeBusiness DevelopmentCustomer-Facing RoleHigh-Volume CallingMarket Intelligence
Tech Stack
Tools & technologiesApollo
About the role
Key responsibilities & impact- Establish and execute a repeatable lead generation process
- Execute the full lead generation process for assigned prospects: list pull, research, calls, email follow-up, and CRM logging
- Make 60–80 outbound calls per day and conduct multi-touch call, email, and LinkedIn cadences
- Qualify inbound marketing leads and route sales-ready opportunities to the assigned Account Executive within 24 hours
- Research target accounts and contacts to personalize outreach while following the qualification structure
- Follow Bridgeway’s lead generation call script and use approved objection rebuttals
- Participate in weekly call reviews; complete certification for new script versions within 5 business days
- Log every interaction in HubSpot immediately and maintain a 95%+ CRM field completion rate
- Resolve flagged CRM records within 48 hours and surface data anomalies to Sales Operations
- Contribute to weekly pipeline data reviews
- Collaborate with Account Executives on account prioritization and handoff quality; participate in weekly AE-SDR syncs
- Share objection patterns and market intelligence with the team
- Meet and exceed monthly quotas for qualified meetings and sales-qualified opportunities
Requirements
What you’ll need- 1–3 years of experience in a sales, business development, or high-volume customer-facing role (SDR/BDR experience strongly preferred)
- Comfortable being first and operating without peer SDRs to benchmark against
- Demonstrated ability to follow a structured process consistently
- Excellent verbal communication skills and ability to handle objections using approved rebuttals
- Strong CRM discipline and experience logging calls, contacts, and dispositions in real time
- Comfort with high call volume and sustaining energy and script adherence through a full calling block
- Constructive feedback orientation and ability to translate process feedback into concrete suggestions
- Detail-oriented approach to catching and recovering from errors
- Familiarity with sales engagement platforms such as Outreach, Salesloft, or Apollo is strongly preferred
- Familiarity with call recording tools such as Gong or Chorus is strongly preferred
Benefits
Comp & perks- Minimal overnight travel
- Equal Opportunity Employer