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BrightStar Care

Part Time Home Care Business Development Manager

BrightStar Care

. Drive sales and brand recognition for BrightStar Care of Rochester .

Posted 10/20/2026part-timeRochester • Minnesota • United StatesMid-LevelSenior💰 $36,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving sales and brand recognition within the healthcare sector, with a strong focus on building referral relationships and executing effective marketing strategies. Possesses leadership capabilities to guide teams and manage budgets while fostering community engagement.

Highest-signal resume keywords
Sales And Marketing ExperienceLeadership In HealthcareB2B Referral Relationship ManagementCommunity Engagement And NetworkingHealthcare Strategies Understanding

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills
Sales Strategy DevelopmentMarketing Plan ImplementationSEO And AEO ImprovementInquiry Conversion Rate MonitoringBudget Management
Soft Skills
Leadership SkillsOrganizational SkillsCommunication SkillsInterpersonal SkillsEmpathy
Certifications & Qualifications
Valid Driver's LicenseCurrent Auto Insurance
Industry Keywords
Home CareHome HealthGroup HomesHealthcare OrganizationsSenior Communities

About the role

Key responsibilities & impact
  • Drive sales and brand recognition for BrightStar Care of Rochester
  • Grow sales outreach and guide marketing efforts
  • Assure timely, compassionate, and empathetic client in-home consultations
  • Educate the community about home care and BrightStar Care offerings and mission
  • Build referral sources for new clients
  • Foster relationships with senior communities, social workers, case managers, and Senior Associations
  • Lead the Sales and Marketing Plan alongside the Ownership team
  • Foster revenue and client-count growth for the Duluth Territory
  • Maintain and develop B2B referral relationships
  • Oversee marketing strategies to improve SEO and AEO
  • Implement and review referral-source follow-up campaigns
  • Coordinate and attend community events and networking opportunities
  • Monitor inquiry conversion rates and implement improvements
  • Develop and manage the Sales and Marketing Budget
  • Assist with School Staffing and Skilled Nursing business growth
  • Participate in healthcare, veterans, Alzheimer's, social work, nursing, CNA, and Parkinson's Foundation events

Requirements

What you’ll need
  • High school diploma required
  • Bachelor's degree in a related field highly preferred
  • Previous experience in Home Care, Home Health, Group Homes or for-profit health organizations preferred
  • At least 3 years of Sales and/or Marketing experience
  • Previous experience in a leadership role within a healthcare setting
  • Strong leadership and organizational skills
  • Excellent communication and interpersonal skills
  • Deep understanding of healthcare strategies and challenges
  • Ability to create content and present information in alignment with brand standards and professional demeanor
  • Valid Driver's License
  • Current Auto Insurance
  • Reliable Vehicle
  • Cleared MVR

Benefits

Comp & perks
  • Bonus based on performance
  • Competitive salary
  • Flexible schedule
  • Paid time off
  • Training & development
  • Mileage pay will be included
  • Continuing education and professional development
  • Growth incentives
  • Rewards and recognition programs
  • Flexible schedules including weekends & evenings
  • Variety of assignments to use your skills, in-home or facility-based
  • 24/7 support and RN oversight