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Medical Information Communication Specialist
Bristol Myers Squibb. Promote and academically communicate company products clinically within the assigned territory .
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in medical information communication and clinical promotion, with a strong ability to analyze market conditions and develop strategic business plans. Proficient in executing academic promotion activities and maintaining customer relationships while ensuring compliance with company policies.
Highest-signal resume keywords
Medical Information CommunicationClinical PromotionBusiness Plan DevelopmentCRM MaintenanceHospital Access Familiarity
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market AnalysisCustomer ProfilingProduct Strategy ExecutionAcademic Promotion ActivitiesCustomer Visit Planning
Soft Skills
Relationship BuildingCommunicationOrganizational SkillsCollaborationIntegrity
Tools & Technologies
CRM SystemsDigital Tools
Industry Keywords
Hospital-Channel AccessMedical InsuranceCommercial InsurancePatient Support ProgramsCompliance
About the role
Key responsibilities & impact- Promote and academically communicate company products clinically within the assigned territory
- Execute company product strategies and academic promotion activities to achieve performance targets
- Analyze territory market conditions, identify market potential and key customers, and develop business plans
- Execute regional access plans to ensure company products have hospital-channel access
- Monitor territory market conditions and competition, report market information, and adjust business plans as appropriate
- Analyze customer profiles, identify potential customers, set CRM target customers, and complete customer classification and CRM maintenance
- Develop and implement customer visit plans
- Communicate disease knowledge, guideline updates, clinical evidence, and product value; identify customers’ academic needs and build long-term relationships
- Independently organize and conduct hospital meetings, provide compliant explanations and answers, and complete follow-up and system records
- Execute approved academic exchanges and support target customer participation
- Collaborate with cross-therapeutic-area and cross-functional teams to deliver key projects such as COE projects
- Participate in regional meetings, business reviews, training, and experience sharing
- Learn and apply company digital tools
- Ensure all territory business activities comply with company policies and processes
- Protect customer information, company commercial information, and patient privacy while representing the company with integrity and professionalism
Requirements
What you’ll need- Experience and capabilities relevant to medical information communication, clinical promotion, and academic promotion
- Ability to execute product strategies and academic promotion activities
- Ability to analyze territory market conditions, identify market potential and key customers, and develop business plans
- Familiarity with hospital access, medical insurance, commercial insurance, and patient support program processes
- Ability to analyze customer profiles (Profiling), identify potential customers, and maintain CRM information accurately and completely
- Ability to plan and conduct customer visits
- Ability to communicate disease knowledge, guideline updates, clinical evidence, and product value accurately and compliantly
- Ability to independently organize and conduct hospital meetings and answer questions
- Ability to execute company-approved academic exchanges and support target customer participation
- Ability to collaborate across therapeutic areas and departments including marketing, medical, and market access
- Ability to learn and use company digital tools
- Strict adherence to company policies and processes
- Ability to protect customer information, company commercial information, and patient privacy
- We hire for skills and capabilities, not just credentials
Benefits
Comp & perks- Opportunities for growth
- Supportive environment
- Inclusion
- Wellbeing
- Flexibility
- Comprehensive benefits
- Reasonable workplace accommodations/adjustments
- Ongoing support in roles