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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in keyword research, ad copy optimization, and performance reporting for paid search campaigns. Proficient in synthesizing campaign data into actionable insights and client-ready presentations.
Highest-signal resume keywords
Keyword ResearchAd Copy OptimizationCampaign Performance ReportingAutomated Campaign StructuresSmart Bidding Strategies
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Keyword StrategyCompetitive Search AuditsNegative Keyword ExpansionAd Copy DraftingPerformance Data Synthesis
Tools & Technologies
Client-Ready DashboardsAutomated Campaign Tools
Industry Keywords
Paid Search CampaignsAudience SignalsTarget CPATarget ROAS
About the role
Key responsibilities & impact- Support paid search campaign builds, keyword strategy, and performance reporting
- Conduct keyword research, competitive search audits, and negative keyword expansion
- Draft, test, and optimize ad copy, headlines, and extensions across platforms
- Monitor automated campaign structures, audience signals, and smart bidding strategies across diverse client verticals
- Pull, clean, and synthesize campaign performance data into client-ready dashboards and weekly reports
- Work alongside the team on real client projects
- Participate in an agency internship program with mentor support
Requirements
What you’ll need- Current college student
- Able to earn academic credit through their program of study upon completion of the internship
- Able to commit 15–20 hours per week
- Conduct keyword research, competitive search audits, and negative keyword expansion
- Draft, test, and optimize ad copy, headlines, and extensions
- Assist with automated campaign structures, audience signals, and smart bidding strategies such as Target CPA and Target ROAS
- Pull, clean, and synthesize campaign performance data into client-ready dashboards and weekly reports
Benefits
Comp & perks- Flexible work policy: in-office, at home, or hybrid work arrangements
- Flexible start and end dates
- Mentorship and guidance throughout the internship
- Hands-on, real-world experience on client projects
- Robust training and opportunities for skill growth
- Academic credit opportunity
