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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in brand design management, including the development and maintenance of brand guidelines and design systems. Proficient in leveraging design tools and AI technologies to enhance creative workflows while effectively managing teams and projects.
Highest-signal resume keywords
Brand Design ManagementDesign Systems DevelopmentTeam LeadershipAdobe Creative Suite ProficiencyFigma Expertise
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Brand DesignDesign SystemsResponsive Web DesignCampaign Creative DevelopmentVisual Asset Approval
Soft Skills
Organizational SkillsTime ManagementCommunication SkillsCollaboration SkillsPresentation Skills
Tools & Technologies
Adobe Creative SuiteFigmaAI-Powered Design Tools
Industry Keywords
SaaSHigh-Growth EnvironmentBrand GuidelinesStakeholder ManagementCreative Workflows
About the role
Key responsibilities & impact- Manage and execute brand design across all marketing touchpoints
- Maintain the visual identity of the brand across campaigns, web landing pages, product launches, and marketing initiatives
- Oversee, review, contribute to, and approve visual assets
- Manage and mentor one in-house brand designer and coordinate freelance creatives
- Own and execute design projects from campaign creative through brand system updates
- Collaborate with marketing partners to align brand expression with business goals and manage stakeholder feedback
- Own and maintain scalable, flexible, and well-documented brand guidelines
- Manage external creative partners, including freelance designers, animators, and illustrators
- Oversee project scoping, prioritization, and resourcing to deliver quality work on time and on budget
- Explore and leverage AI-powered design tools to improve creative workflows and efficiency
- Report directly to the Senior Manager of Content and Creative
Requirements
What you’ll need- 5+ years of experience in brand design, with at least 2+ years in a management role
- A strong portfolio showcasing a range of brand work—from brand systems to large-scale campaigns
- Experience building and maintaining design systems and brand guidelines
- Proven ability to manage designers and provide constructive feedback
- Strong organizational and time management skills, with the ability to balance hands-on design responsibilities, team management, and competing priorities
- Excellent communication, collaboration, and presentation skills
- Proficiency in design tools such as Adobe Creative Suite & Figma
- Experience working in a fast-paced, high-growth environment, preferably in a SaaS organization
- Experience designing responsive web and landing page designs in Figma within established UX layouts, with a strong understanding of web design best practices
- Continuous adoption of AI technologies is essential; expected to leverage AI platforms to streamline operations, solve complex problems, and stay ahead of industry benchmarks
Benefits
Comp & perks- Healthcare (one option covered at 100% for employees), Dental & Vision Coverage
- Competitive HSA with company matching
- Paid parental leave
- Flexible vacation policy
- 401K options with company dollar-for-dollar match
- Employee stock options available from day one
- $2,000 annual educational allowance
- Catered lunch every Tuesday (an in-office perk)
- MARTA transportation or office parking expenses covered
- Employee charitable donation company match, up to $500 annually
- Regular company outings and events
- Hybrid work options with $500 office stipend to set up your home office
- Designated bike storage
