Senior Director, Applied AI – Customer Data

Capgemini

. Define the North American growth strategy and market proposition for Applied AI for Customer Data within frog .

Posted 11/6/2026full-timeNew York City • New York • United StatesSenior💰 $180,000 - $280,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in defining growth strategies for Applied AI in Customer Data, with a strong focus on customer analytics, marketing transformation, and responsible AI governance. Proven ability to lead multidisciplinary teams and engage C-suite stakeholders to drive significant business transformation.

Highest-signal resume keywords

Customer Data Strategy DevelopmentMachine Learning and Generative AI ExpertiseExecutive Communication and StorytellingMarketing Transformation LeadershipExperience with Adobe Experience Cloud

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer AnalyticsSegmentationPersonalizationRecommendationsCustomer Lifetime ValueJourney AnalyticsData GovernanceDecisioningAI Use Case PrioritizationValue-Realization Planning

Soft Skills

FacilitationNegotiationThought LeadershipTeam BuildingStakeholder Engagement

Tools & Technologies

Salesforce Data CloudGoogle CloudAWSMicrosoft AzureDatabricksSnowflakeTreasure DataTealiumTwilio SegmentBraze

Industry Keywords

Management ConsultingDigital TransformationCustomer StrategyMarketing OperationsOmnichannel Engagement

Tech Stack

Tools & technologies

AWSAzureCloudSnowflake

About the role

Key responsibilities & impact

Define the North American growth strategy and market proposition for Applied AI for Customer Data within frog
Advise C-suite leaders on customer-data, analytics, AI, and agentic AI transformation across marketing and the broader customer lifecycle
Shape strategies connecting customer data, marketing operations, content, media, commerce, CRM, loyalty, experience design, and intelligent activation
Translate business priorities into customer-data strategies, prioritized AI use cases, roadmaps, operating models, investment cases, and value-realization plans
Guide solutions across segmentation, personalization, recommendations, next-best-action, journey optimization, customer lifetime value, loyalty, retention, content intelligence, and marketing performance
Ensure solutions address privacy, consent, security, responsible AI, explainability, governance, and appropriate human oversight
Lead multidisciplinary teams across strategy, marketing, design, data science, analytics, architecture, engineering, product, and organizational change
Shape, sell, and oversee complex engagements, including discovery, solution design, proposals, executive presentations, commercials, delivery quality, and economics
Build executive relationships, originate opportunities, expand strategic accounts, and contribute to sales and managed-revenue objectives
Collaborate across frog and Capgemini to connect customer transformation with data platforms, AI engineering, cloud, CRM, commerce, and industry expertise
Develop offerings, accelerators, partnerships, case studies, and thought leadership while recruiting and developing high-performing teams

Requirements

What you’ll need

15+ years of relevant experience across management consulting, customer strategy, customer analytics, marketing transformation, data and AI, or digital transformation
Senior leadership experience in consulting, advisory, digital agency, analytics, or technology services
Deep expertise in customer data and analytics, including segmentation, personalization, recommendations, loyalty, retention, customer lifetime value, journey analytics, and customer intelligence
Strong understanding of machine learning, generative AI, and agentic AI
Experience shaping customer-data strategies across acquisition, quality, identity resolution, consent, governance, integration, analytics, decisioning, and activation
Experience leading marketing and customer transformation across marketing operations, audience strategy, media, content, CRM, loyalty, commerce, sales, service, and omnichannel engagement
Working knowledge of Adobe Experience Cloud, Salesforce Data Cloud, Google Cloud, AWS, Microsoft Azure, Databricks, Snowflake, Treasure Data, Tealium, Twilio Segment, or Braze
Demonstrated success advising C-suite stakeholders, originating opportunities, leading proposals, and converting client needs into significant transformation engagements
Experience leading complex multidisciplinary programs, scaling teams or offerings, and managing engagement economics, delivery risk, and account growth
Strong executive communication, facilitation, storytelling, negotiation, and thought-leadership capabilities
Bachelor’s degree required
Willingness to travel based on client needs

Benefits

Comp & perks

Variable incentives, bonuses, or commissions may be available in addition to base salary
Vacation: 12-25 days, depending on grade
Company paid holidays
Personal Days
Sick Leave
Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
Life and disability insurance
Employee assistance programs
Other benefits as provided by local policy and eligibility
Reasonable accommodations during the recruitment process