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Car & Classic

Senior Brand and Marketing Manager

Car & Classic

. Turn the overarching marketing strategy into high-quality brand programmes across relevant channels and markets .

Posted 9/15/2026full-timeRemote • United KingdomSenior💰 £50,000 - £70,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in building and developing consumer brands through integrated marketing programmes, community engagement, and data-driven decision-making. Possesses a strong passion for classic and modern specialist cars, enabling effective audience connection and brand evolution.

Highest-signal resume keywords
Brand DevelopmentCommunity EngagementIntegrated Marketing ProgrammesData-Driven Decision MakingStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Integrated MarketingCommunity Program DevelopmentSocial Media StrategyContent CreationPartnership InitiativesMarketing Impact MeasurementAudience AnalysisCommercial Data UtilizationBrand Proposition DevelopmentEvent Planning
Soft Skills
CollaborationCuriosityInitiativePrioritizationPersistence
Industry Keywords
Consumer BrandsClassic CarsModern Specialist CarsDigital ProductsConsumer MarketplacePopular Culture

About the role

Key responsibilities & impact
  • Turn the overarching marketing strategy into high-quality brand programmes across relevant channels and markets
  • Develop Car & Classic’s social media channels through organic content, creator partnerships and community programmes
  • Build and reinforce a distinctive Car & Classic proposition across customer touchpoints
  • Create culturally relevant opportunities across content, partnerships, social, community and events
  • Plan and execute integrated marketing programmes for Collectors Edition and Insurance
  • Use brand, audience and commercial data to measure impact and improve marketing
  • Bring ideas, curiosity and initiative to evolve the brand as the business grows and reaches new generations of enthusiasts

Requirements

What you’ll need
  • Significant experience building and developing consumer brands, with the judgement and capability expected of a senior brand or marketing role
  • Strong experience creating communities or programmes that turn audiences into active, engaged users or customers
  • Experience developing effective social, creator, content or partnership initiatives
  • Track record of measuring marketing impact and using evidence and insight to make decisions
  • Genuine passion for or strong knowledge of classic and modern specialist cars and their audiences
  • Ability to own multiple initiatives, prioritise effectively and consistently deliver high-quality execution
  • Ability to collaborate across teams and manage stakeholders
  • Self-starting, curious and persistent approach
  • Nice to have: experience with a consumer marketplace or similarly multi-sided digital product
  • Nice to have: experience marketing digital or commercial products
  • Nice to have: experience in an innovative, fast-growing consumer business
  • Nice to have: understanding of how brands participate credibly in popular culture

Benefits

Comp & perks
  • Generous stock options scheme
  • All the equipment you need
  • Flexible working: Work where and when you want to get the job done
  • Free counselling, therapy and mental health support via Spill
  • Dedicated professional development allowance
  • Life cover
  • Smart Health benefit
  • Generous parental leave
  • 33 days holiday, including bank holidays
  • Meaningful influence in a fast-growing start-up