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Cardiff

Lead Publicist

Cardiff

. Secure coverage in Tier 1 outlets such as WSJ, Bloomberg, CNBC, Reuters, FT, Forbes, Fortune, and Barron’s .

Posted 10/23/2026full-timeRemote • California • United StatesSenior💰 $80,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in media relations and public relations strategies, with a strong focus on securing Tier 1 media placements and building relationships with key industry reporters and executives. Proficient in crafting compelling pitches and guiding teams to enhance publicist effectiveness in the business and finance sectors.

Highest-signal resume keywords
Media Relations ExperienceTier 1 Media PlacementsPublic Relations StrategyMentoring PublicistsExceptional Writing Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Public RelationsMedia StrategyPitch DevelopmentNews MonitoringExecutive Interview Preparation
Soft Skills
Relationship BuildingConfidence with ExecutivesHigh Responsiveness
Industry Keywords
Business NewsFinanceEconomicsSmall Business LendingCommunications

About the role

Key responsibilities & impact
  • Secure coverage in Tier 1 outlets such as WSJ, Bloomberg, CNBC, Reuters, FT, Forbes, Fortune, and Barron’s
  • Pitch executives into breaking news as expert voices on the economy, rates, credit, and small business
  • Set daily pitching priorities and review and edit the team’s pitches before they go out
  • Build and maintain relationships with top-tier reporters, editors, producers, and bookers
  • Lead media strategy for report launches, thought leadership, and proactive campaigns
  • Prep executives for interviews and broadcast segments
  • Monitor the daily news cycle and move fast on opportunities
  • Guide pitch strategy and sharpen the publicists’ work
  • Help establish Cardiff as a go-to authority on small business lending and the U.S. economy

Requirements

What you’ll need
  • 2+ years of hands-on PR or media relations experience in business, finance, or economic news
  • A portfolio of Tier 1 placements you secured personally
  • Experience mentoring or managing publicists
  • Bachelor’s degree in Public Relations, Communications, Journalism, Finance, Business, or a related field
  • Exceptional writing and speaking skills; your pitches should be your own work
  • Confidence working directly with senior executives
  • High responsiveness during 8 AM - 5 PM CT
  • Must be based in the United States

Benefits

Comp & perks
  • Medical, dental, and vision coverage
  • 401(k) plan
  • Flexible PTO and observed holidays
  • Remote-first, with support for your home-office setup
  • Direct access to leadership and to the problems that matter