Data Analyst

CarParts.com

. Analyze marketing campaign performance across email, paid media, SEO, and loyalty programs to measure incremental impact and ROI .

Posted 10/13/2026full-timeLong Beach • California • United StatesJuniorMid-Level💰 $80,000 - $95,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in marketing analytics, including A/B testing, web analytics, and data visualization. Proficient in SQL, Excel, and Google Analytics/GA4 to analyze campaign performance and derive actionable insights.

Highest-signal resume keywords

Marketing AnalyticsA/B Testing MethodologiesSQL ProficiencyGoogle Analytics/GA4Data Visualization Tools

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisStatistical AnalysisA/B TestingWeb AnalyticsSQLExcelPythonData VisualizationSEO MetricsE-commerce Marketing Data

Soft Skills

Communication SkillsCollaboration

Tools & Technologies

Google AnalyticsGA4BigQueryTableauLookerPower BIAdobe Analytics

Industry Keywords

Marketing Campaign PerformanceCustomer Journey MappingKPI MonitoringIncremental ImpactROI Measurement

Tech Stack

Tools & technologies

BigQueryPythonSQLTableau

About the role

Key responsibilities & impact

Analyze marketing campaign performance across email, paid media, SEO, and loyalty programs to measure incremental impact and ROI
Design, execute, and analyze A/B and multivariate tests across website pages, landing pages, and marketing funnels
Define test hypotheses, sample sizes, success metrics, and statistical significance thresholds
Monitor and report on website KPIs including traffic, bounce rate, conversion rate, average order value, and session-level behavior
Utilize Google Analytics/GA4 and BigQuery to uncover user behavior patterns and identify optimization opportunities
Map and analyze customer journeys to identify friction points and drop-off areas
Build and maintain dashboards and reports for stakeholders
Translate business questions into analytical projects and conduct end-to-end analysis
Communicate actionable insights and collaborate with marketing, product, and engineering teams to integrate findings into strategy

Requirements

What you’ll need

Bachelor's or Master's degree in Data Analytics, Statistics, Marketing, Business Analytics, or a related quantitative field
2 years of professional experience in marketing analytics, web analytics, or a related analytical role
Proficiency in SQL and Excel for data extraction, analysis, and reporting
Familiarity with Python for statistical analysis
Hands-on experience with web analytics tools (Google Analytics / GA4, BigQuery, or Adobe Analytics)
Experience with e-commerce or retail marketing data
Knowledge of SEO/SEM metrics and best practices
Strong understanding of A/B testing methodologies, statistical significance, and experimentation best practices
Experience with data visualization tools (Tableau, Looker, Power BI, or similar)
Good communication skills and ability to translate data into actionable insights for non-technical stakeholders