Senior SEO and CMS Specialist

CECO Environmental Corporation

. Develop and execute SEO initiatives across cecoenviro.com and CECO brand websites .

Posted 10/8/2026full-timeAddison • Texas • United StatesSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in SEO initiatives, including on-page optimization, keyword research, and technical SEO practices. Proficient in managing website content through WordPress and utilizing SEO tools to enhance search performance and visibility.

Highest-signal resume keywords

SEO Program ManagementOn-Page SEO OptimizationWordPress Content ManagementGoogle Search Console ProficiencyTechnical SEO Fundamentals

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

SEOKeyword ResearchMetadata ManagementSchema MarkupCrawl Error ResolutionSEO AuditsContent OptimizationHTMLCSSAI Search Practices

Soft Skills

Strong Writing SkillsDetail-OrientedSelf-Directed

Tools & Technologies

Google Analytics 4Screaming FrogSEMrushAhrefsWordPress

Industry Keywords

AEOGEOCore Web VitalsContent ManagementWebsite Migrations

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Develop and execute SEO initiatives across cecoenviro.com and CECO brand websites
Own on-page SEO, including keyword research, metadata, header structure, internal linking, and schema markup
Monitor website health and search performance using Google Search Console, GA4, Screaming Frog, SEMrush, or Ahrefs
Identify and resolve crawl errors, broken links, redirects, and indexing issues
Conduct SEO audits and competitive benchmarking against peer industrial companies
Identify content gaps and improvement opportunities and guide marketing and content teams on priorities and keyword best practices
Apply AEO and GEO practices to improve visibility in AI-powered search and answer engines
Execute content changes directly in WordPress pages, posts, product and solution pages, images, and metadata
Manage XML sitemaps, robots.txt, canonical tags, page speed considerations, and mobile usability
Coordinate CMS permissions, templates, plugin/theme updates, content migrations, and site integrations with IT and web development resources
Partner with the external SEO agency, internal web developer, and marketing team
Ensure new content is optimized before publishing
Provide input on SEO/CMS tool licensing and agency budget
Report SEO/AEO/GEO performance and insights to marketing leadership
Report directly to CECO's Head of Global Marketing

Requirements

What you’ll need

Bachelor's degree in marketing, communications, or related field, or equivalent experience
5–8 years of hands-on experience in SEO and website content management
Track record of independently running SEO programs and initiatives
Demonstrated proficiency in WordPress, including making content edits directly
Working knowledge of Google Search Console and GA4
Experience with at least one of Screaming Frog, SEMrush, Ahrefs, or Moz
Understanding of on-page and technical SEO fundamentals, including schema, redirects, site architecture, and Core Web Vitals
Familiarity with AEO/GEO practices for AI search and answer engines
Strong writing and editing skills
Comfortable working within brand voice guidelines across multiple brands
Detail-oriented and self-directed
Some travel may be required
Compliance with company attendance standards
Preferred: website migrations or M&A-driven site consolidations experience
Preferred: basic HTML/CSS familiarity
Preferred: familiarity with AI content/SEO tools such as Claude, ChatGPT, or Jasper

Benefits

Comp & perks

Diverse and inclusive work environment
Professional office environment
Standard office equipment provided/available
Company attendance standards and workplace support
Accessibility assistance or accommodation available