Sales Development Representative

Cedar

. Generate new pipeline and connect healthcare leaders with Cedar’s solutions .

Posted 11/3/2026full-timeRemote • United StatesJunior💰 $55,440 - $69,300 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in outbound prospecting and lead generation within healthcare organizations, utilizing CRM tools and sales technologies to drive qualified sales conversations. Proficient in personalizing outreach strategies based on buyer personas and leveraging account intelligence for effective engagement.

Highest-signal resume keywords

Outbound ProspectingHealthcare Sales ExperienceCRM ProficiencyMEDDPICC FrameworkCommunication Skills

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Lead GenerationSales QualificationProspecting StrategiesAccount MappingData AccuracySales ConversationsBuyer Persona PersonalizationDiscovery ConversationsSales PlaybooksIntent Data Utilization

Soft Skills

Objection HandlingProcess BuildingCollaboration

Tools & Technologies

SalesforceGongLinkedIn Sales Navigator6sense Sales Intelligence

Industry Keywords

Healthcare Provider OrganizationsHospitalsHealth SystemsPhysician PracticesAccount Intelligence

About the role

Key responsibilities & impact

Generate new pipeline and connect healthcare leaders with Cedar’s solutions
Engage priority accounts and follow up on high-intent signals
Turn marketing and outbound activity into qualified sales conversations
Identify and engage prospects through targeted email, phone, and LinkedIn outreach
Respond to inbound and marketing-generated leads from websites, webinars, events, campaigns, and other programs
Research target organizations, identify key stakeholders, and map account relationships
Maintain CRM data accuracy and ensure follow-up compliance
Expand AI-driven outbound campaigns with personalized phone and LinkedIn outreach
Conduct initial discovery conversations and qualify sales opportunities
Create prospecting strategies, messaging, and outbound playbooks
Personalize outreach based on buyer persona, company profile, technographics, account context, buying signals, and Cedar’s value propositions
Follow up after conferences, webinars, dinners, and other events
Partner with Account Executives to prioritize accounts, coordinate outreach, share account intelligence, and ensure strong handoffs
Test new approaches, share effective practices, and help build scalable SDR processes
Work within Cedar’s Demand Generation team in partnership with Sales, Product Marketing, and Revenue Operations

Requirements

What you’ll need

At least 1 year of experience as a BDR, SDR, or in a similar sales development role
Experience selling into healthcare provider organizations, including hospitals, health systems, and physician practices, strongly preferred
Demonstrated experience with outbound prospecting across email, phone, and LinkedIn
Ability to identify and acknowledge prospect objections, then redirect conversations toward value and outcomes
Experience conducting initial discovery conversations and qualifying prospects for sales teams
Experience with the MEDDPICC qualifying framework strongly preferred
Hands-on experience with CRM and sales technology such as Salesforce, Gong, and LinkedIn Sales Navigator
Experience using third-party intent data or account intelligence platforms; 6sense Sales Intelligence preferred
Ability to learn and apply product knowledge to prospect workflows and pain points
Experience capturing key business data to support later-stage sales conversations and product investment justification
Strong written and verbal communication skills
Ability to personalize messaging for different buyer personas and accounts
Comfortable helping build processes rather than only following an existing playbook

Benefits

Comp & perks

This role is also bonus eligible
Competitive benefits and wellness package
Flexibility to work from home or in the office, depending on what works best for you
Unlimited PTO for vacation, sick and mental health days; at least 20 days of vacation encouraged per year
16 weeks paid parental leave with health benefits for all parents
Flexible re-entry schedules for returning to work
Diversity initiatives and employee resource groups: be@cedar, Pridecones, and Cedar Women+
Competitive pay and equity for qualifying roles
Health benefits, including fertility and adoption assistance, starting on the first of the month following start date or on start date if coinciding with the first of the month
Cedar matches 100% of 401(k) contributions, up to 3% of annual compensation
Hands-on mentorship, employee and management coaching
Team discretionary budget for learning and development resources